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information technology & services
Synthetic Users is an AI-powered platform that creates human-like synthetic research participants for rapid qualitative user and market research. Founded by Kwame Ferreira and Hugo Alves, the company aims to streamline the market research process, allowing organizations to test ideas, products, and messaging in minutes instead of weeks or months. The platform utilizes a sophisticated multilayered engine that combines various large language models with proprietary data. This technology enables the generation of synthetic personas based on psychographic data, simulating real user behaviors and responses. Synthetic Users offers a range of services, including problem exploration interviews, concept and messaging testing, and continuous insight services, achieving a high level of insight quality comparable to traditional human research. The cloud-based solution integrates seamlessly with existing systems and supports thousands of synthetic personas. It is designed for enterprise use, with features that ensure data governance and privacy. Organizations in industries such as pharmaceuticals, consumer packaged goods, and automotive are leveraging the platform to enhance their research capabilities and reduce timelines significantly.
Synthetic Users is an AI-powered platform that creates human-like synthetic research participants for rapid qualitative user and market research. Founded by Kwame Ferreira and Hugo Alves, the company aims to streamline the market research process, allowing organizations to test ideas, products, and messaging in minutes instead of weeks or months. The platform utilizes a sophisticated multilayered engine that combines various large language models with proprietary data. This technology enables the generation of synthetic personas based on psychographic data, simulating real user behaviors and responses. Synthetic Users offers a range of services, including problem exploration interviews, concept and messaging testing, and continuous insight services, achieving a high level of insight quality comparable to traditional human research. The cloud-based solution integrates seamlessly with existing systems and supports thousands of synthetic personas. It is designed for enterprise use, with features that ensure data governance and privacy. Organizations in industries such as pharmaceuticals, consumer packaged goods, and automotive are leveraging the platform to enhance their research capabilities and reduce timelines significantly.




Synthetic Users has been mentioned across 5 podcasts.
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FAQs
If you have a concern about deliverability, AI quality, data privacy, or whether this will actually work for your specific situation, it's probably answered below.
Founder Solo gives you 50 AI pitches per month using the credit model (Standard pitches cost 1 credit, Enriched pitches cost 2). Founder Pro raises that to 200 credits per month and adds full Booking Probability access, unlimited Magic Match, Apollo enrichment credits, and data export capabilities. Both plans use the same credit system, so you can stretch your monthly budget further by using Standard-mode drafting.
Agency tiers have no base fee. You pay per managed client and per talent profile. Agency Standard is $199 per client per month; Agency Pro is $399 per client per month. Both add $39 per talent profile per month. Your own team's user seats are always free.
A talent profile represents one person (founder, executive, or spokesperson) you are booking onto podcasts. It includes their bio, topics, headshots, and outreach history. Team plans include 5 profiles; agency plans are pay-as-you-go.
Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.
Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.
You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.
Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.
That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.