S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University, Kellogg School of Management
Philip Kotler
S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University | Kellogg School of Management
About Philip
Philip Kotler is an American marketing author, consultant, and professor emeritus. He served as the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University from 1962 to 2018. Known for popularizing the concept of the marketing mix, he has authored over 80 books including Marketing Management, Principles of Marketing, and Marketing 4.0. Kotler has made significant contributions to the field of marketing by developing concepts such as social marketing, demarketing, prosumers, atmospherics, and societal marketing. He is widely regarded as a key figure in the development of modern marketing practices, emphasizing the connection between societal needs and industrial responses. His work extends beyond academia into consulting for major corporations like IBM, General Electric, and Bank of America, as well as advising national governments on industrial competitiveness and place marketing strategies, particularly in Asia and Europe. Through his global lectures and consulting engagements in more than 60 countries, Kotler has helped organizations integrate social responsibility into their business strategies. In recent years, his research has focused on economic justice and critiques of capitalism, resulting in publications such as Confronting Capitalism, Democracy in Decline, and Brand Activism. His influence on marketing theory and practice has earned him recognition as one of the foremost figures in the field and as 'The Father of Modern Marketing' by many scholars.
Summary based on Wikipedia, available under CC BY-SA.
Latest interviews
Every podcast episode Philip Kotler has appeared on, newest first.
A History of Marketing
Philip Kotler: 'The Father of Modern Marketing’ Returns
Dec 23, 2025
World's Greatest Business Thinkers
#32: How to Solve Today's Wicked Problems by the Most Influential Marketer of All Time (with Philip Kotler)
Aug 21, 2025
A History of Marketing
Dr. Philip Kotler: 'The Father of Modern Marketing'
Jan 15, 2025
Practical Pivots
Segmentation, Targeting, Positioning, and Brand Activism with Professor Philip Kotler
Oct 13, 2021
Can Marketing Save the Planet?
Episode 15: Achieving Sustainable Business with Philip Kotler, Author, Professor - Father of Modern Marketing
Sep 2, 2021
The B2B Roundtable
Brand Activism Isn’t a Campaign. It’s a Company Decision with Philip Kotler
May 25, 2021
The B2B Roundtable
Brand Activism and Modern Marketing with Dr. Philip Kotler
May 24, 2021
Speaks about
Topics hosts book Philip to cover, drawn from the episodes where they appear.
Appeared On
Browse the full historical catalogue of shows that have previously hosted Philip.
Guests who appear alongside
Guests who share the same shows as Philip. Worth a look if you are building a panel or pitching the same circuit.
Browse related cuts
This profile is auto-generated from publicly available podcast episode metadata. Is this profile about you? Request removal or email privacy@pitchcentric.com.
FAQs
Every question we get asked before
someone starts their trial.
If you have a concern about deliverability, AI quality, data privacy, or whether this will actually work for your specific situation, it's probably answered below.
What is the difference between Founder Solo and Founder Pro?
Founder Solo gives you 50 AI pitches per month using the credit model (Standard pitches cost 1 credit, Enriched pitches cost 2). Founder Pro raises that to 200 credits per month and adds full Booking Probability access, unlimited Magic Match, Apollo enrichment credits, and data export capabilities. Both plans use the same credit system, so you can stretch your monthly budget further by using Standard-mode drafting.
How do agency tiers work?
Agency tiers have no base fee. You pay per managed client and per talent profile. Agency Standard is $199 per client per month; Agency Pro is $399 per client per month. Both add $39 per talent profile per month. Your own team's user seats are always free.
What is a talent profile?
A talent profile represents one person (founder, executive, or spokesperson) you are booking onto podcasts. It includes their bio, topics, headshots, and outreach history. Team plans include 5 profiles; agency plans are pay-as-you-go.
Can I switch plans later?
Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.
Do you offer a free trial?
Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.
What happens if I cancel?
You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.
Is the 20% annual discount automatic?
Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.
What if I have more than 50 profiles or 20 clients?
That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.