
A Modern Nonprofit Podcast
Ep. 166: Your Donors Can Tell: The Right and Wrong Ways to Use AI in Fundraising
Your Donors Can Tell: The Right and Wrong Ways to Use AI in Fundraising Your donors can tell when an email was written by AI. Cherian Koshy, VP at Kindsight and author of Neurogiving , returns to the show to talk about the right and wrong ways nonprofits are using AI in fundraising. Cherian shares data from his two year study of more than a thousand donors, why "human in the loop" has become a meaningless policy line, and what nonprofit leaders should actually do Monday morning if their team is already using AI without any rules in place. A practical, honest look at donor trust, nonprofit technology, and where the line should be. Cherian also shares his new Fundraising Judgment Benchmark study. Take it here: https://www.surveymonkey.com/r/8ZNJMMW Connect with Cherian Koshy https://kindsight.io/ https://www.linkedin.com/in/cheriankoshy/ https://www.amazon.com/Neurogiving-Science-Decision-Making-Cherian-Koshy/dp/1394370458/ref=tmm_hrd_swatch_0 Follow Us Online Website: www.thecharitycfo.com Instagram: @thecharitycfo Facebook: /thecharitycfo LinkedIn: / the-charity-cfo TikTok: @thecharitycfoJoin our newsletter: https://go.thecharitycfo.com/l/995872/2025-02-24/6ldn1Download The Charity CFO Financial Blueprint: https://go.thecharitycfo.com/financial-blueprint#nonprofitleadership #donorengagement #nonprofitstrategy #thecharitycfo

