A People's Guide to Publishing

Do you find that the traditional methods for book publishing aren't working for you? Are you a publisher or author who wants to innovate, succeed, and expand your audience through time-tested methods? We offer time-tested publishing methods that we know work because we have used them to sell millions of books in a changing industry. We have been inundated with requests for consulting so we created this show to share everything we know. We are the executives of Microcosm Publishing, a Publishers Weekly fastest growing publisher three years in a row. Tune in every Thursday for us to share our latest research in the time it takes you to walk the dog. Check out our fan-favorite episode on cover design. Joe Biel is the inaugural winner of the PubWest Innovator Award and founder and CEO of Microcosm, a 30-year-old midlist publisher. Elly Blue is the editorial and marketing director at Microcosm. Joe is also the author of A People’s Guide to Publishing, which distills what they’ve learned ove

A People's Guide to Publishing is a arts podcast hosted by Microcosm Publishing, with 372 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Microcosm Publishing hosts A People's Guide to Publishing, a arts show with 372 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

• 

  Episode #373

  Episode 373: How do you cope with ADHD? w/Andrew Coltrin | A People's Guide to Publishing Podcast

  Aug 13, 202612 minS3

  Andrew Coltrin, author of "The ADHD FAQ" and "ADHD Coping Skills Deck," joins us on the podcast this week to talk about his journey of getting diagnosed, writing for an ADHD audience, and how understanding of ADHD has changed over time. ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: http://microcosmpublishing.com More by Joe Biel: http://joebiel.net More by Elly Blue: http://takingthelane.com Subscribe to our monthly email newsletter: http://eepurl.com/gIXT6v Find us on social media: Facebook: http://facebook.com/microcosmpublishing BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: http://instagram.com/microcosm_pub ************

  ListenShow Notes
• 

  Episode #372

  Episode 372: Do most books really only sell 12 copies? w/ Jane Friedman | A People's Guide to Publishing Podcast

  Aug 6, 202612 minS3

  A few years ago, during the Penguin Random House/Simon and Schuster merger trial, a claim was made that most books only sell around 12 copies. But if you listen to this podcast, you know statistics are rarely that cut and dry (or generalized). So where did that stat about 12 books even come from? What's the truth of book sales? This week on the pod, Jane Friedman of The Bottom Line is back to talk to Joe and Elly about interpreting book sale statistics. For more from Jane, check out janefriedman.com ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the People's Guide to Publishing book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: https://microcosmpublishing.com Subscribe to our monthly email newsletter: https://microcosm.pub/newsletter Find us on social media: Tik Tok: https://www.tiktok.com/@microcosmpub/ BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: https://instagram.com/microcosm_pub Facebook: https://facebook.com/microcosmpublishing ************

  ListenShow Notes
• 

  Episode #371

  Episode 371: What is effective book marketing? w/ Daley Farr | A People’s Guide to Publishing Podcast

  Jul 30, 202617 minS3

  How do you make marketing your book work for you? The inclination can be to get it in front of as many people as possible, with as much exposure as you can. But does that actually work? Microcosm's own Marketing & Publicity Specialist, Daley Farr, is back on the pod this week with Joe and Elly to talk about marketing, why knowing your target audience is better than just getting into Target, and how the media landscape is changing. ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: http://microcosmpublishing.com More by Joe Biel: http://joebiel.net More by Elly Blue: http://takingthelane.com Subscribe to our monthly email newsletter: http://eepurl.com/gIXT6v Find us on social media: Facebook: http://facebook.com/microcosmpublishing BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: http://instagram.com/microcosm_pub ************

  ListenShow Notes
• 

  Episode #370

  Episode 370: Why are people claiming libraries hurt book sales? w/Guy LeCharles Gonzalez | A People's Guide to Publishing

  Jul 23, 202612 minS3

  (Because they aren't hurting book sales.) So then why are people claiming that libraries hurt book sales? This week on the pod, industry analyst Guy LeCharles Gonzalez is back to continue the conversation about libraries, book sales, and the Author's Guilds claims about ebooks and libraries hurting the wider industry. ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the People's Guide to Publishing book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: https://microcosmpublishing.com Subscribe to our monthly email newsletter: https://microcosm.pub/newsletter Find us on social media: Tik Tok: https://www.tiktok.com/@microcosmpub/ BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: https://instagram.com/microcosm_pub Facebook: https://facebook.com/microcosmpublishing ************

  ListenShow Notes
• 

  Episode #369

  Episode 369: How do you manage ADHD? w/ ADHD FAQ author Andrew Coltrin | A People's Guide to Publishing Podcast

  Jul 16, 202613 minS3

  We've got a fun one for you today, folks! Andrew Coltrin, aka PartlyRobot, aka author of "A is for Autism," "The ADHD FAQ," and "The ADHD Coping Skills Deck," joins Joe, Elly, and Bernie on the pod this week to talk about his latest book, neurodivergence, and finding what works for you (diagnosed or not). ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: http://microcosmpublishing.com More by Joe Biel: http://joebiel.net More by Elly Blue: http://takingthelane.com Subscribe to our monthly email newsletter: http://eepurl.com/gIXT6v Find us on social media: Facebook: http://facebook.com/microcosmpublishing BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: http://instagram.com/microcosm_pub ************

  ListenShow Notes

Recent guests on A People's Guide to Publishing. Study who booked and why before you pitch.

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.