A People's Guide to Publishing

Do you find that the traditional methods for book publishing aren't working for you? Are you a publisher or author who wants to innovate, succeed, and expand your audience through time-tested methods? We offer time-tested publishing methods that we know work because we have used them to sell millions of books in a changing industry. We have been inundated with requests for consulting so we created this show to share everything we know. We are the executives of Microcosm Publishing, a Publishers Weekly fastest growing publisher three years in a row. Tune in every Thursday for us to share our latest research in the time it takes you to walk the dog. Check out our fan-favorite episode on cover design. Joe Biel is the inaugural winner of the PubWest Innovator Award and founder and CEO of Microcosm, a 30-year-old midlist publisher. Elly Blue is the editorial and marketing director at Microcosm. Joe is also the author of A People’s Guide to Publishing, which distills what they’ve learned ove

A People's Guide to Publishing is a arts podcast hosted by Microcosm Publishing, with 377 episodes on record and a Required Pod Score of 80.

Microcosm Publishing hosts A People's Guide to Publishing, a arts show with 377 episodes published.

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  Episode #379

  Episode 379: Are Most Books Sold on Amazon? w/ Jane Friedman | A People's Guide to Publishing Podcast

  Oct 1, 202612 minS3

  Fun fact about Microcosm—we broke up with Amazon in 2018 and never looked back. And while we thought we would see a dip in sales, we've really seen the opposite. There's a common thought in publishing and writing that you HAVE to sell on Amazon, because like it or not, that's where almost all the books are sold these days. But is that actually true? Does Amazon really represent the majority of books sold in the world? Jane Friedman of The Bottom Line is back to chat with Joe and Elly about the realities of book sales, markets, and how Amazon defines "sales." For more from Jane Friedman, check out https://janefriedman.com/ To read more about Microcosm and Amazon, check out https://microcosm.pub/amazon ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the People's Guide to Publishing book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: https://microcosmpublishing.com Subscribe to our monthly email newsletter: https://microcosm.pub/newsletter Find us on social media: Tik Tok: https://www.tiktok.com/@microcosmpub/ BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: https://instagram.com/microcosm_pub Facebook: https://facebook.com/microcosmpublishing ************

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  Episode #378

  Episode 378: How do you decide which older books get attention? w/Jessie Kwak | A People’s Guide to Publishing

  Sep 24, 202612 minS3

  Backlist books—titles that have been around longer than a selling season—are often seen as forgotten or that publishers have given up on them. But often, backlist favorites are the backbone of a publisher's income, as opposed to big new titles. This week on the pod, Microcosm author and freelance writer Jessie Kwak joins Elly and a very offscreen Joe to talk about evergreen titles vs flashy frontlist, how to tell which titles will have signs of being good backlist, and whether or not a rising tide lifts all books. Find Jessie's books on the Microcosm website or your local bookstore: https://microcosmpublishing.com/catalog/artist/jessie-l-kwak Find more from Jessie on her website: https://www.jessiekwak.com/ ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the People's Guide to Publishing book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: https://microcosmpublishing.com Subscribe to our monthly email newsletter: https://microcosm.pub/newsletter Find us on social media: Tik Tok: https://www.tiktok.com/@microcosmpub/ BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: https://instagram.com/microcosm_pub Facebook: https://facebook.com/microcosmpublishing ************

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  Episode #377

  Episode 377: "It" Books, Amazon, and Publishing: Book Sales w/Jim Hanas | A People's Guide to Publishing Podcast

  Sep 10, 202611 minS3

  What makes a book sell? And does Amazon REALLY have the market share on book sales? Jim Hanas of the Small Press Insights Dashboard is back this week to talk to Joe and Elly about their favorite thing... data! ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the People's Guide to Publishing book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: https://microcosmpublishing.com Subscribe to our monthly email newsletter: https://microcosm.pub/newsletter Find us on social media: Tik Tok: https://www.tiktok.com/@microcosmpub/ BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: https://instagram.com/microcosm_pub Facebook: https://facebook.com/microcosmpublishing ************

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  Episode #376

  Episode 376: Book Returns: Are they good or bad? w/Jane Friedman | A People's Guide to Publishing Podcast

  Sep 3, 202611 minS3

  What happens when a book doesn't sell well, especially when stores have ordered up? Oftentimes, they'll get returned to the publisher to be resold as remainders and bargains, pulped and recycled, or something else. But what does it mean for your bottom line? Are returns a blessing in disguise? This week on the pod, Jane Friedman of The Bottom Line is back to Joe and Elly about it! Want more publishing insights from Jane? Check out https://https://janefriedman.com/ ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the People's Guide to Publishing book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: https://microcosmpublishing.com Subscribe to our monthly email newsletter: https://microcosm.pub/newsletter Find us on social media: Tik Tok: https://www.tiktok.com/@microcosmpub/ BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: https://instagram.com/microcosm_pub Facebook: https://facebook.com/microcosmpublishing ************

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  Episode #375

  Episode 375: How do libraries handle digital content? w/ Guy LeCharles Gonzalez | A People's Guide to Publishing

  Aug 27, 202614 minS3

  Libraries are a great way to access eBooks, streaming shows, and other types of digital content. But how do those licenses work, and who benefits from them? The answer has changed a lot over the years, often contributing to the misconception that libraries hurt authors' and publishers' bottom lines. This week on the pod, industry analyst and friend of the 'Cosm Guy LeCharles Gonzalez is back to talk to continue the conversation about libraries, ebooks, sales, and who the true enemy is (if there even is one). ************ Thank you for catching the People's Guide to Publishing vlogcast! We post new episodes every Thursday about publishing, authors, and the book industry. You can also listen via your preferred podcast app, or by visiting linktree.com/microcosm Get the People's Guide to Publishing book: https://microcosmpublishing.com/catalog/books/3663 Get the workbook: https://microcosmpublishing.com/catalog/zines/10031 More from Microcosm: https://microcosmpublishing.com Subscribe to our monthly email newsletter: https://microcosm.pub/newsletter Find us on social media: Tik Tok: https://www.tiktok.com/@microcosmpub/ BlueSky: https://bsky.app/profile/microcosm.bsky.social Instagram: https://instagram.com/microcosm_pub Facebook: https://facebook.com/microcosmpublishing ************

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