
Episode #14
The Investor’s Guide to Capital Raising | Marketing, Messaging and Major Red Flags
<p>What really happens behind the scenes when sponsors raise capital?<br>Lauren Brychell, founder of Equity Elevated Consulting, has raised over $75M and now helps general partners communicate better with investors. In this episode, she explains what investors should pay attention to — from communication patterns and transparent fee structures to red flags like outsized returns and “deals for fees.”</p><p>We also talk about trends in alternatives — small business acquisitions, build-to-rent, oil & gas, and even marinas — and how to vet operators as these niches grow.<br>If you’re an accredited investor new to alternatives, this episode helps you separate...






