Add To Cart: Australia’s eCommerce Show

Add To Cart is Australia's leading ecommerce and retail podcast, hosted by Nathan Bush. Over 600 conversations with the founders, operators and digital leaders building Australian ecommerce. Episodes cover ecommerce strategy, DTC brand building, omnichannel retail, email and SMS marketing, performance marketing, fulfilment, and the tech stack decisions that shape how retail brands actually sell online. Free community, newsletter and resources at addtocart.com.au. Proudly supported by Shopify and Klaviyo.

Add To Cart: Australia’s eCommerce Show is a business podcast hosted by Nathan Bush, with 668 episodes on record and a Required Pod Score of 90.

Nathan Bush hosts Add To Cart: Australia’s eCommerce Show, a business show with 668 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #669

  Lonely Kids Club Had Its Entire Store Copied on Temu. Warwick Levy on Getting It Back  | #669

  Oct 4, 20261h 3m

  Then Temu copied all 4,000 products overnight. Warwick Levy has run Lonely Kids Club for 15 years with no investors, printing every order by hand. Then Temu scraped his whole store and undercut him at half price. In this episode: The Temu takedown - how a trademark, not copyright, cleared a thousand listings Print-to-order - thinner margins, no dead stock, a 4,000-product catalogue that works Doubling traffic - the six-hour SEO audit that beat 14 months of agency retainers Connect with Warwick Levy | Explore Lonely Kids Club Subscribe to the Add To Cart newsletter SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community

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  Episode #668

  How to Decide What You Let AI Run | #668

  Oct 1, 202620 min

  Every job on your list looks worth handing to AI when you only count the hours you get back. The upside is everywhere, which makes it a terrible place to decide from. What actually sorts one priority from the next is the downside. What happens when AI gets it wrong, and who finds out first: you or your customer? Justin Bausch learned that when his customer service autopilot told people who'd paid for framed art that they'd only bought a poster. The brands getting this right do three things differently. In this playbook, based on a conversation with Justin Bausch, founder of Style My Wall, we cover three things ecommerce operators need to know about deciding what AI runs in their business: Know your worst case before you automate: who finds out first, and what it costs to undo Work out whether a rough patch is bumpy or a showstopper, and write the pass mark down before you switch it on Give every automation an owner, a check-in and someone who can switch it off Connect with Justin Bausch Explore Style My Wall Subscribe to the Add To Cart newsletter SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community

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  Episode #667

  Stop Getting Ripped Off in Affiliate. Annabel Gray on How to Audit Your Own Program | #667

  Sep 27, 202656 min

  Affiliate is one of the most powerful channels in ecommerce , and one of the easiest to waste money on. Annabel Gray runs Silverbean , the largest specialist affiliate agency in Australia, and her mission is simple: help brands understand the channel so they don't get ripped off. This one is a genuinely useful deep-dive into a channel most operators under-use and misunderstand, and where AI is about to change everythi ng. In this episode: Coupons and cashback still work, but only if you manage them and change behaviour, not set and forget Anyone who can refer an outcome can be an affiliate, the biggest wins come from niche communities and content AI is collapsing the funnel, so your brand story now has to be verified by third-party sites, not just your own Connect with Annabel Gray Explore Silverbean Subscribe to the Add To Cart newsletter SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community

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  Episode #666

  How to Make Your Brand Impossible to Copy | #666

  Sep 24, 202615 min

  If you're brave enough to make your own product, you'll get copied. The branding, the packaging, even the exact colourway can be reverse-engineered. What can't be copied is why your customers chose you. When Meke Baby got copied like for like, Elysia Krstevski went legal, found it exhausting, and instead borrowed a jet and a Lamborghini to make a brand campaign no faceless copycat could touch. This Playbook is about finding the parts of your brand that genuinely can't be replicated. In this playbook, we cover three things ecommerce operators need to know about making your brand impossible to copy : Decide what you're actually defending, because it usually isn't the product Compete on being wanted, not on being first Build the parts of your brand a copy can't fake Connect with Elysia Krstevski Explore Meke Baby Subscribe to the Add To Cart newsletter SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community

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  Episode #665

  LSKD Did $10 Million in an Hour. Locke Fitzpatrick on the Growth with Triple Whale | #665

  Sep 22, 20261h 3m

  LSKD is the Aussie brand taking on the world, and Triple Whale is the AI platform behind a lot of how they run. In this exclusive, the platform's VP of Marketing and LSKD's ecom growth lead get real about turning data into decisions. The standout moment: LSKD's Locke Fitzpatrick used Triple Whale's Moby AI agent to run a routine channel audit, and it flagged around $100k in fraudulent affiliate sales that nobody was looking for. In this episode: The future isn't another dashboard, it's a system that tells you what to do next and lets you act on it Build trust in your data first, because trust is the foundation for any AI automation How LSKD runs newness, unicorn ads, community tracking and a famously loosey-goosey Black Friday If any of those three moments sound like a problem you've got, the quickest way to know is to look at your own data through it. Triple Whale runs demos with their team here in Australia. You can book a Triple Whale demo here . Connect with Anthony DelPizzo and Locke Fitzpatrick Explore Triple Whale and LSKD Subscribe to the Add To Cart newsletter SMS us to Suggest a Guest Connect with Nathan Bush Join the Add To Cart Community

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