Episode #2
On the Road to Recruitment: Regional Open Houses That Bring Campus to the Community
In this special live episode of Admit It , recorded at the AACRAO Annual Meeting 2026, host Dr. Alex Fronduto sits down with two enrollment leaders from Texas A&M University to discuss their conference session, “On the Road to Recruitment: Regional Open Houses That Bring Campus to the Community.” Joining the conversation are Laurie Castillo and Elisa Jones-Martinez , who share how Texas A&M’s San Antonio Regional Office has successfully hosted off-campus open houses for more than two decades, bringing the campus experience directly to prospective students and families across the region. Together, they discuss the planning, logistics, and partnerships that make these regional events successful, as well as the lessons they have learned about engaging students, collaborating with campus partners, and maximizing impact while working within a limited budget. Their insights demonstrate how institutions can extend their reach and create meaningful connections with prospective students beyond the boundaries of campus. Whether you are looking to expand your recruitment footprint, strengthen regional partnerships, or design high-impact events with limited resources, this episode offers practical strategies and inspiration for enrollment professionals seeking innovative ways to meet students where they are. Host: Dr. Alex Fronduto Faculty Lead, M.Ed in Higher Education Administration & Associate Teaching Professor Northeastern University Guests: Laurie Castillo, Director of Regional Recruitment, Texas A&M San Antonio Regional Office Elisa Jones-Martinez, Associate Director of Regional Recruitment, Texas A&M San Antonio Regional Office
