
Episode #23
The Truth About AI, Imposter Syndrome & Building a Business
Can you be successful and still experience imposter syndrome ? Absolutely. In this episode of the AI Automation Alchemist Podcast , Rey Ortega shares the story behind a major software and AI implementation that recently went into production after nearly two years of development. What started as a technology modernization project expanded into a much larger AI initiative — including a prototype that achieved approximately 98% accuracy and an AI-assisted development workflow that helped the team complete work originally planned across multiple project phases. But the bigger lesson wasn't about software. It was about mindset . Even after years of building software, implementing artificial intelligence, helping businesses improve operations, and successfully delivering projects, it's still possible to question yourself when you compare your success to everyone else's. Rey discusses why entrepreneurs, consultants, developers, executives, and experts can struggle with imposter syndrome — and why evidence from your own work matters more than comparing yourself to someone else's visibility online. He also shares his journey into public speaking, from learning speaking frameworks and finding mentors to preparing to speak at the Built to Win Summit in Orlando. Chapters / Timestamps 00:00 — Getting the podcast running 00:56 — Welcome to the AI Automation Alchemist Podcast 02:00 — Getting sick and experimenting with AI-generated videos 04:00 — Surviving Florida without air conditioning 07:20 — Why Grata Software sponsors the podcast 08:45 — The AI project that took nearly two years 10:20 — Using LLMs and n8n to reach 98% accuracy 12:00 — How AI coding accelerated development 13:30 — Hiring developers in the age of AI 15:10 — What Rey looks for when hiring 16:00 — Completing four project phases during phase one 17:30 — Delivering the system into production 18:30 — Why successful people still get imposter syndrome 20:00 — Stop comparing your success to other companies 21:00 — The entrepreneur mindset problem 22:20 — Why confidence matters when investing in your business 24:45 — Building confidence through helping other people succeed 25:30 — Rey's journey into public speaking 27:00 — Finding your first speaking opportunities 28:00 — Learning from Russell Brunson and the Perfect Webinar 29:35 — Speaking at the Built to Win Summit 31:30 — Digital Strike: Understanding your ideal customers 33:50 — How large language models actually work 34:30 — Tokens explained 35:20 — Embeddings and numerical representations 36:00 — Why AI predicts the next word 36:50 — Parameters and improving AI models 38:15 — Are AI models reaching diminishing returns? 39:00 — Join the Digital Strike community 39:45 — Final thoughts Join the Digital Strike Facebook Group Get AI and automation resources created specifically for small and medium-sized businesses. Built to Win Summit — Orlando Rey will be speaking about using artificial intelligence to identify your target niche, understand your ideal customers, create messaging that resonates, and develop offers designed to convert. Subscribe to the AI Automation Alchemist Podcast For practical conversations about artificial intelligence, automation, entrepreneurship, software development, and building businesses with AI.

