If you’re ready to stop being the industry’s best-kept secret, The Authority Builder Podcast is for you. Hosted by Charlotte Ellis Maldari, founder of Kaffeen, this show is packed with client-attracting strategies for service-based business owners who want to lead with expertise and grow with ease. Whether you’re refining your message, launching a lead magnet, or finally writing that book—this podcast will help you turn your brilliance into booked-out business, one smart move at a time.
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What is Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.?
Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority. is a business podcast hosted by Charlotte Ellis Maldari, with 158 episodes on record and a Required Pod Score of 80.
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Charlotte Ellis Maldari hosts Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority., a business show with 158 episodes published.
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Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.
Turn Leads Into Loyal Customers with Nadine Nethery
Sep 27, 202642 min
## Nadine Nethery Customer experience and retention strategist Nadine Nethery shares how she evolved from copywriting into connecting the full customer journey, so business owners stop chasing leads and start maximising ROI from the customers they already have. We dig into what a strategic audience survey really uncovers (beyond guesswork), why feedback feels uncomfortable but is essential, and how to use AI for speed without losing the human insight that makes messaging convert. Nadine also breaks down what “behaviour-driven evergreen” looks like in practice, including using email engagement signals to route people into the right nurture path, plus why some unscalable personal touches still matter. Finally, she explains her interactive Retention Games Summit format and what made it stand out in a sea of samey online events. **Key topics covered** - Retention strategy and customer-first growth - Strategic audience surveys and message mining - Human-first marketing in an AI-heavy world - Behaviour-based email funnels and intent signals - Interactive events and speaking as lead generation **Resources** - 10 tailored-to-you survey questions: https://candocontent.com/survey-questions - State of the customer report: https://candocontent.com/state-of-the-customer-report Free workshop: The Invisible Pipeline Want a steady stream of ideal clients from LinkedIn — without posting, ads, or cold pitching? Watch my free 60-minute on-demand workshop and learn the system that puts you in front of 100 perfect-fit prospects every week, in just 10 minutes a day. Watch now: https://kaffeen.co/free-training
Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.
Get Better LinkedIn Leads by Asking Better Questions
Sep 13, 202622 min
Why do so many LinkedIn outreach campaigns fail even when the brief sounds “perfect”? This episode breaks down a surprising pattern found after building seven prospect lists for seven very different businesses, and discovering none could be built from the initial description alone. The good news: each was usually fixable in under 10 minutes once the right questions were asked. Key topics covered: - Why job titles can be misleading, and how to use function and seniority instead - When your ideal client description is real, but not searchable on LinkedIn - The difference between who benefits and who signs it off (the real buyer) - Hidden buyers beyond marketing: internal comms, L&D, employer brand, investor relations - How to spot audiences that technically have LinkedIn, but do not use it - When your list should be 200 people (referral networks) not 5,000 - Why one campaign must equal one buyer type, not multiple offers - The core diagnostic questions that unlock a usable Sales Navigator search Link mentioned: https://kaffeen.thrivecart.com/llo-lite/ Free workshop: The Invisible Pipeline Want a steady stream of ideal clients from LinkedIn — without posting, ads, or cold pitching? Watch my free 60-minute on-demand workshop and learn the system that puts you in front of 100 perfect-fit prospects every week, in just 10 minutes a day. Watch now: https://kaffeen.co/free-training
Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.
The Two AI Prompts That Build Your Campaign
Sep 7, 202629 min
In this episode of the Authority Builder podcast, Charlotte breaks down the two AI prompts inside LinkedIn Lead Liftoff Lite that remove the biggest blockers in LinkedIn outreach: targeting the right people and knowing what to say. You will learn how one prompt creates a Sales Navigator “recipe” so you can build a high-quality prospect list without hours of trial and error. Then Charlotte explains the second prompt, which generates a three-message outreach sequence in your voice, plus a practical reply bank and a simple briefing for a VA or team member to manage responses. The core message: a great message sent to the wrong list fails, but decent messaging to the right list gets replies. These prompts are designed to make Lite finishable, not another abandoned course. Key topics covered - Why most LinkedIn outreach fails at targeting - Sales Navigator filters that matter (and common mistakes) - Building a 3 to 6 month lead list (100 invites per week) - A 3-message sequence and follow-up timing - Reply templates for common responses Links and resources - https://kaffeen.thrivecart.com/llo-lite/ Free workshop: The Invisible Pipeline Want a steady stream of ideal clients from LinkedIn — without posting, ads, or cold pitching? Watch my free 60-minute on-demand workshop and learn the system that puts you in front of 100 perfect-fit prospects every week, in just 10 minutes a day. Watch now: https://kaffeen.co/free-training
Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.
The Clients Who Were Never Going To Find You
Jul 28, 202616 min
If your work arrives in unpredictable bursts, this episode shows why you may not have a visibility problem, but a pipeline problem. You will learn how a simple, consistent LinkedIn outreach system can create inbound enquiries from ideal-fit clients, without daily posting or chasing the algorithm. We break down the maths behind a steady 20-a-day connection habit, why pitching in the first message fails, and how to use a “connect, give, invite” sequence that starts real conversations. You will also hear why the real asset is capturing relationships on channels you own, not just growing your LinkedIn network. The episode also explains what’s inside the free, on-demand training that walks through the full system end to end. Key topics covered: - Content vs direct outreach and why “hoping” is not a strategy - LinkedIn connection maths and realistic reply rates - The biggest outreach mistake: pitching too early - What to offer instead: a useful asset that earns follow-up - Targeting, messaging sequences, and building an email-based pipeline Free training: https://kaffeen.co/free-training Free workshop: The Invisible Pipeline Want a steady stream of ideal clients from LinkedIn — without posting, ads, or cold pitching? Watch my free 60-minute on-demand workshop and learn the system that puts you in front of 100 perfect-fit prospects every week, in just 10 minutes a day. Watch now: https://kaffeen.co/free-training
Authority Builder Podcast | Client-Winning Strategies for Coaches, Consultants, and Creatives Who Want to Lead With Authority.
How to Build Everyday Demand, with Natalie Daly
Jul 20, 202631 min
Natalie Daley joins the Authority Builder podcast to explain how experienced coaches and service pros can create “everyday demand” so weekly sales become normal, not dependent on make-or-break launches. We unpack what daily demand looks like in practice, why you can never outgrow your reputation, and how to build a steady pipeline that gives you early warning signs when sales dip. Natalie shares her framework: Reputation (in-demand positioning and messaging), Runway (an offer ecosystem that keeps clients in momentum), and Reach (bringing in cold, warm, and hot audiences consistently). We also cover the “energy cap becomes a revenue cap” trap, how to keep launches while making them optional, and why private podcasts can compress the sales cycle. Key topics covered: Launch optional growth and recurring revenue Reputation-led positioning and authority Cold, warm, hot audience segmentation Offer suite design and client journeys Private podcasts as mini-funnels (3 to 5 episodes) Organic Instagram and podcast guesting for lead generation Simple metrics: list growth and sales Links and resources: Private podcast opt-in: https://nataliedaly.com/demand
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