B2B Creatively

Covering a wide range of creative, strategic, and other relevant topics, B2B Creatively keeps you up-to-date on the latest trends and best practices in the B2B creative, design and marketing worlds. Hosted by Alisa Manjarrez & Kory Grushka.

B2B Creatively is a business podcast hosted by Stories Bureau, with 13 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Stories Bureau hosts B2B Creatively, a business show with 13 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #12

  Scale vs Craft in AI Video

  Oct 7, 202534 minS0

  <p>What happens when a filmmaker with deep storytelling chops, an HBO pedigree, and early access to cutting-edge AI tools takes on B2B video? You get Noah Wagner.</p><p><br></p><p>Noah, a live-action and AI director, joins Alisa Manjarrez and Kory Grushka from Stories Bureau to discuss where AI video actually stands today, how B2B content benefits from cinematic storytelling, and why creativity still matters more than ever.</p><p><br></p><p>Noah has been at the forefront of AI video experimentation, working with platforms like Sora, Runway, and Kling. But he’s no te...

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  Episode #11

  The AI Shake-Up in B2B Messaging

  Sep 9, 202550 minS0

  <p>We dive deep into how AI is shaking up B2B messaging with Chris Silvestri, Founder of Conversion Alchemy. From redefining the role of content writers to rethinking persona development and conversion strategy, Chris shares his thoughtful and tactical approach to B2B growth.</p><p><br></p><p>As a messaging strategist, Chris combines copywriting, UX design, and digital psychology to help his SaaS and eCommerce clients convert more visitors into customers. He fills us in on how AI is transforming marketing workflows, what makes copy truly empathetic, and how brands can stand out in the age of...

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  Episode #11

  The AI Shake-Up in B2B Messaging

  Jul 22, 202550 minS0

  <p>We dive deep into how AI is shaking up B2B messaging with Chris Silvestri, Founder of Conversion Alchemy. From redefining the role of content writers to rethinking persona development and conversion strategy, Chris shares his thoughtful and tactical approach to B2B growth.</p><p>As a messaging strategist, Chris combines copywriting, UX design, and digital psychology to help his SaaS and eCommerce clients convert more visitors into customers. He fills us in on how AI is transforming marketing workflows, what makes copy truly empathetic, and how brands can stand out in the age of informed consumers. </p><p...

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  Episode #10

  Merging Metrics with Emotion

  May 27, 202555 minS0

  <p>Alisa reconnects with longtime friend and creative powerhouse Nidia Verdugo, a Senior Product Marketing Manager at Microsoft, who seamlessly merges metrics with emotion—and her passion for travel—into a thriving marketing career.</p><p>Together, Alisa and Nidia explore how creativity and data-driven decision making go hand in hand, especially in B2B marketing. Nidia opens up about launching her travel blog, TouristyAF, during the pandemic, explaining how it evolved from long-form travel guides into dynamic brand collaborations with tourism boards and hotels. </p><p>Throughout the conversation, Nidia reflects on what it means to truly connect with an a...

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  Episode #9

  Elevate Your B2B Brand with Narrative Storytelling

  Apr 29, 202529 minS0

  <p>Does your B2B brand need to start a narrative podcast? Magika Creative Producer M de Leon joins Alisa to explore what it really means to create narrative content and how storytelling is redefining what’s possible for B2B. </p><p>Drawing from their work on a variety of projects, M shares how character-driven stories can elevate your B2B brand—and why it’s worth the risk.</p><p>M shares lessons from producing Traceroute—a Webby-nominated podcast that made internet infrastructure feel personal—and how its key to success were the emotional stories told.</p><p>Backed by c...

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