Beauty and the Brand

‘Beauty and the Brand,’ is the ultimate podcast for beauty, health, and wellness entrepreneurs! Hosted by Aggie Burnett, a seasoned beauty industry expert, former Glamour Beauty Editor, and founder of a successful indie fragrance brand, this podcast is your go-to resource for launching, growing, and scaling legacy brands that stand the test of time.Join Aggie as she shares her wealth of knowledge from over 15 years in the industry, offering actionable strategies and deep dives into the latest industry trends, alongside insights from a diverse range of guests, including top advisors, marketing experts, successful beauty founders, and product development specialists. Each episode provides practical, step-by-step advice for building a thriving beauty brand, insights into industry shifts and new strategies that are working today, and inspiring stories from successful founders who started just like you!"Beauty and the Brand" is more than just a podcast; it's a movement to inspire women to

Beauty and the Brand is a arts podcast hosted by Aggie, with 55 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Aggie hosts Beauty and the Brand, a arts show with 55 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #55

  VC Isn't the Only Way: Building Your Million-Dollar Brand with Dominique Gagnon

  Sep 13, 202540 minS0

  <p >In this episode of Beauty and the Brand, host Aggie Burnett sits down with Dominique Gagnon—brand builder and award-winning innovator and growth strategist, Dominique helped found category-creating health & wellness brands like DEINDE, Caldera + Lab, and isbel&co. Dominique shares her insider perspective on what it takes to secure funding in today’s beauty and wellness landscape. From understanding the critical role of Sephora contracts and retail distribution in valuations to demystifying metrics like CAC to LTV, Dominique reveals how founders can prepare for Series A and beyond. She also dives into the “dating game” of venture capital, highlighting why inve...

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  Episode #54

  How Sudz Cauldron Uses Email as Its #1 Marketing Conversion Driver (And How You Can Use It Too)

  Sep 5, 202534 minS0

  <p >In this episode of Beauty and the Brand, host Aggie Burnett sits down with Olivia Sanchez, founder of Sudz Cauldron, to unpack how a self-funded Latina entrepreneur transformed her haircare business by leaning into her “why,” optimizing SEO, and choosing the right marketing channel. Olivia reveals how she stopped mirroring other brands, built retail partnerships, and found that email marketing—not Instagram likes—was her real conversion driver. From navigating Squarespace to Shopify, setting up UTM links, and balancing blog content with social media, Olivia shares the raw challenges and big wins behind growing a cult-status brand that celebrates curls, s...

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  Episode #53

  How C2C Helped Becky Reach a Six-Figure Annual Run Rate in Just 60 Days | with Becky Williams

  Aug 29, 202550 minS0

  <p >When Becky Williams first launched her skincare brand, mil USOS, she marketed broadly to “active people.” The result? Silence. Everything changed after joining C2C. By focusing entirely on her own community—jiu-jitsu athletes with sensitive skin—Becky found the clarity she needed. Each time she narrowed her focus, her conversions doubled, and then doubled again. Within just 60 days of committing to this new positioning, mil USOS reached a six-figure annual run rate.</p><p >In this episode of Beauty and the Brand, host Aggie Burnett and Becky unpack the lessons behind this transformation: how niching down can turn insecuri...

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  Episode #52

  How Hayven by Leah Reached a 1.95% Conversion Rate in Just 90 Days Leah Hacker

  Aug 23, 202542 minS0

  <p>In this episode of The Beauty and the Brand Podcast, licensed aesthetician and founder Leah Hacker shares how she built Hayven by Leah, a clean beauty brand designed for sensitive skin and busy women. Working just 10 hours a week while raising two young children, Leah has grown her business with a conversion rate of 1.95%, an average order value between $64–$70, and an email list with over 50% open rates. Together with Aggie, she unpacks how survey insights revealed that word-of-mouth referrals and Facebook traffic drive her brand’s growth, and they brainstorm practical strategies like referral campaigns, quarterly promotions, and creative acti...

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  Episode #52

  (REPLAY) Pitch Like a Pro: PR Tips Beauty Founders Can Use Today with Gloria Chou

  Aug 19, 202534 minS0

  <p>If you've ever felt overwhelmed by PR—unsure where to start, convinced you need connections or a hefty budget—this episode will flip that belief on its head. PR strategist and host of the Small Business PR Podcast, Gloria Chou, joins Aggie Burnett to unpack the CPR method, a proven pitching framework that has helped beauty and wellness founders land features in Forbes, Oprah’s Favorite Things, Vogue, and more—all without pay-to-play schemes or traditional gatekeepers.</p><p>Gloria shares exactly how to craft irresistible, relevant PR pitches, how to break into holiday gift guides, and which four free too...

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