
Episode #39
S4 Ep39: Jonathan Prynn on ‘Fleet Street North’, business leaders finding their voice and his new role at The Telegraph
How can business leaders make themselves heard without hiding behind jargon, and how could Andy Burnham’s Prime Ministership change the way UK media operates? Cam Meads sits down with Jonathan Prynn, former Business Editor at the London Standard, who is about to join The Telegraph’s business team as Retail Editor. Jonathan argues that chief executives should back themselves and speak in a human voice rather than retreat into jargon, acronyms and financial ratios that never truly reach audiences. He explains why developers shouldn’t fear press scrutiny but should stop dismissing local opposition as ‘a bit of noise’, why the sector needs a better word than ‘viability’, and what housebuilding can learn from the way hospitality made its case.






