Book the Business is the show for entrepreneurs who want to write a book that actually builds their business — not just sits on a shelf. Writing a book is the fastest way to build authority, credibility, and influence in your industry, and this show is your playbook for doing it on purpose. Being introduced as a published author (not a salesperson) and handing someone a book (not a brochure) turns resistance into interest before you say a word. The role of "trusted expert" almost always goes to the person who wrote the book on it. Hosted by Joe Gregory, founder of Rethink Press, this podcast is for entrepreneurs, business owners, coaches, and consultants who want to use authorship as a growth strategy — not just a vanity project. Since 2003, Joe has helped publish over 500 books that have grown businesses, opened doors, and elevated the authority of the people who wrote them. He's a former graphic designer, copywriter, and marketer, so he brings a business-builder's lens to publishing, not just a writer’s. Each episode covers how to write a book that positions you as the go-to expert in your field, how to turn that book into a lead-generation engine, how to land media coverage and speaking opportunities off the back of it, and how to avoid the mistakes that keep most business books from ever paying for themselves. If you've been thinking "I should write a book someday," this is the show that turns someday into a plan.
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Book the Business is a arts podcast hosted by Unknown Host, with 0 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
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Unknown Host hosts Book the Business, a arts show with 0 episodes published.
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Episode #3
Georgie Dickins - The C-Suite Confidant: Lessons from Stratospheric CEOs
Aug 27, 202646 minS1
Georgie Dickins is a C-suite coach, confidant, and author who works behind the scenes with Fortune 50 executives and founder-CEOs building multi-billion-dollar companies. Her book, Stratospheric CEOs (Rethink Press, 2024), distills the lessons of seven elite founder-CEOs into one collection of hard-won wisdom.<br /><br />In this episode of Book the Business, Georgie tells Joe Gregory:<br />- Why she left 20 years in corporate banking to become a C-suite advisor<br />- How a single conversation with a founder became the spark for her book<br />- Why ghostwriters and AI clip-generators couldn't capture the nuance she needed<br />- The leadership...
David Roche: The Book Sells You, Not the Other Way Around
Aug 20, 202637 minS1
40% of first-time CEOs fail within their first 18 months. David Roche has spent 30+ years around books, boardrooms, and businesses — as CEO of Borders and Books Etc., product director at Waterstones and HMV, and group sales & marketing director at Harper Collins. Today he's an executive coach and mentor at Grey Area Coaching, and the author of Become a Successful First-Time CEO (Rethink Press, 2024).<br /><br />In this episode of Book the Business, David joins Joe Gregory to unpack why he wrote the book, how one word in the title ("Be" vs. "Become") completely changed its impact, and why he believes leadership is ul...
Andy Fieldhouse: Why Every Coach Needs a Book (Real Story, Real Results)
Aug 13, 202630 minS1
Can one book really open doors to Cartier, Forbes, and a sold-out ballroom in Egypt? Andy Fieldhouse says yes — and he's got the story to prove it.<br /><br />In this episode of Book The Business, host Joe Gregory sits down with Andy Fieldhouse, a team relationship coach who's spent 30+ years working with teams across the UK and Middle East. Andy is an ORSC-certified ICF coach whose first book, Getting Teamwork Right, hit #1 on Amazon in 2020 — the same year he launched his coaching business, right into the teeth of COVID.<br /><br />Andy pulls back the curtain on exactly how he u...
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