Brand the Interpreter

What if La Malinche—the Indigenous woman who famously served as interpreter and advisor to Hernán Cortés during the Spanish conquest of Mexico—could share her stories? Imagine the insights and experiences she could offer about the power of language and navigating the complexities of two worlds. That’s the spirit behind the Brand the Interpreter Podcast! Hosted by Mireya Pérez, an interpreter and personal brand advocate, this podcast gives today’s interpreters a platform to share their own fascinating stories, challenges, and triumphs. Each episode pulls back the curtain on the world of interpreting, from navigating high-stakes conversations to facilitating cross-cultural understanding, offering listeners a glimpse into the lives of the professionals who bring meaning across languages. Whether you’re an interpreter, a bilingual professional, or simply curious about the magic that happens behind the scenes, Brand the Interpreter immerses you in the stories of language pr

Brand the Interpreter is a business podcast hosted by Mireya Perez, with 142 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Mireya Perez hosts Brand the Interpreter, a business show with 142 episodes published.

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  Episode #120

  A French-English Interpreter’s Blueprint For Finding New Markets with Jeremy Gerin

  Jul 24, 202656 minS9

  A lot of interpreters are told to “network more” or “find a niche,” but nobody explains what that looks like on Tuesday morning when you need work on the calendar. We sit down with Jeremy Gerin, a French-English translator and interpreter based in Charleston, South Carolina, to get specific about how opportunity is actually built, especially when your career path has twists, restarts, and unexpected advantages. Jeremy shares how a background in sales became the engine behind a thriving language services practice, from crafting a clear pitch to doing the unglamorous work of follow-up. We talk about how he landed recurring virtual court interpreting work across multiple states without ever stepping inside a courthouse, what he tracked, who he contacted, and why being easy to work with can matter as much as credentials. We also dig into cross-border realities: how different systems shape your options, why Canada’s bilingual requirements can support higher French interpreting rates, and how language access becomes a real budget line item in conferences and institutions. We close with the questions every working interpreter is feeling: how to communicate value when cheaper providers undercut pricing, where AI may pressure the industry, and why preparation remains the most reliable competitive edge in conference interpreting. If you’re building a freelance interpreter business, exploring remote interpreting, or trying to grow from translation into interpreting, you’ll leave with a practical playbook you can use right away. Subscribe for more real-world interpreter career stories, share this with a colleague who’s building their own practice, and leave a review so more language professionals can find the show. What’s one market or client type you want to pursue next? Share your thoughts about this episode! Support the show Thanks for tuning in, till next time! Connect with Mireya Pérez, Host www.brandtheinterpreter.com Facebook LinkedIn Instagram

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  Episode #119

  Interpreter 2.0 Mindset with Dr. Bernard Song

  Jun 19, 20261h 13mS9

  A speaker’s mic cuts out, the Wi‑Fi stutters, and you’re still expected to deliver clean, confident interpreting. That pressure is real, and it’s exactly why we invited Dr. Bernard Song to the show. He’s a conference interpreter with 25 years in the booth, a PhD in computer engineering, and the founder of GreenTerp Technologies, which means he can talk about interpreting craft and interpreting tech without guessing. We dig into the unglamorous problem that ruins performance fastest: audio quality. Dr. Song breaks down how automatic speech recognition (ASR) and computer-assisted interpreting (CAI) can act like a safety belt when the floor is messy, speakers talk at “uninterpretable” speed, or numbers and key terms get lost in distortion. We’re honest about the downside too: live captions can trigger instant cognitive overload and split attention. The takeaway is not “use tools everywhere,” but “train enough to control them,” including knowing when to glance at the transcript and when to ignore it so you keep tone, spirit, and meaning intact. We also zoom out to the bigger shift after COVID and the rise of AI translation in the private market. Some “just in case” assignments may move to AI, but high-stakes communication, trust, confidentiality, and human judgment remain non-negotiable. Dr. Song shares concrete, low-risk ways to practice at home, record your work, get feedback, and experiment with tools like TerpMate and GD Booth, including options designed for offline use to reduce privacy concerns. If you’re an interpreter trying to stay employable without losing what makes you human, listen through to the end, then subscribe, share this with a colleague, and leave a review with the one tool or skill you want to strengthen next. EPISODE RESOURCES AIIC Interpretation Checklist SAFE AI: Guidance on AI and Interpreting Services Share your thoughts about this episode! Support the show Thanks for tuning in, till next time! 👋 Connect with Mireya Pérez, Host www.brandtheinterpreter.com Facebook LinkedIn Instagram

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  Episode #119

  Interpreter 2.0 Mindset with Dr. Bernard Song

  Jun 19, 20261h 13mS9

  <p>A speaker’s mic cuts out, the Wi‑Fi stutters, and you’re still expected to deliver clean, confident interpreting. That pressure is real, and it’s exactly why we invited Dr. Bernard Song to the show. He’s a conference interpreter with 25 years in the booth, a PhD in computer engineering, and the founder of GreenTerp Technologies, which means he can talk about interpreting craft and interpreting tech without guessing. <br/><br/>We dig into the unglamorous problem that ruins performance fastest: audio quality. Dr. Song breaks down how automatic speech recognition (ASR) and computer-assisted interpreting (CAI) can act like a...

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  Episode #118

  Down the Rabbit Hole with Dr. Ozum Arzik Erzurumlu

  Feb 27, 20261h 10mS9

  <p>A childhood spent among Greek, Turkish, and Jewish neighbors can turn language into a way of being. That spirit runs through a candid, wide‑ranging conversation with conference interpreter, researcher, and choir singer Dr. Ozum Arzik Erzurumlu, whose path stretches from lyric notebooks and full‑immersion schooling to live broadcasts of U.S. presidents. We open the booth door on the realities of crisis coverage, the relay chains that kept news flowing during the Arab Spring, and the home‑built audio hacks that made phone interpreting viable when seconds mattered.<br/><br/>We dig into the engine room of perfor...

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  Episode #117

  Burnout To Purpose with Heidi Leal

  Jan 2, 20261h 12mS8

  <p>What do you do when the work that once felt like a calling starts to drain you dry? I sit down with Heidi Leal to follow a courageous pivot from school counseling into professional interpreting, a shift sparked by a year of volunteering in Guatemala that reignited her sense of service and clarified a new path forward. From triage rooms and field clinics to certification exams and first contracts, this story blends heart and hard-won tactics you can use if you’re craving more autonomy in your career.<br/><br/>Heidi walks us through completing a 40-hour medical interpreting pr...

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