The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract the right clients, grow your influence, and do more of the work you love.Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepreneurs, consultants, coaches, and creators position themselves as trusted authorities in their field. As a sought-after speaker and marketing strategist, Mike has worked with industry leaders, NYT bestselling authors, and influential organizations to craft messaging that moves people to action.With years of hands-on experience in branding, direct response marketing, and high-level consulting, Mike distills what he's learned into clear, practical advice — so you can stop feeling stuck, clarify your me
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Brand You Personal Branding is a business podcast hosted by Mike Kim, with 510 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
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Mike Kim hosts Brand You Personal Branding, a business show with 510 episodes published.
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Brand You Personal Branding
[#37] Is Your Messaging a Bit Bland? Here's a Quick Fix
Jun 11, 202616 min
I don't remember a single bowl of the rice my mom made me growing up. That's exactly what's wrong with how most personal brands write and speak right now. Take the free Idea to IP Assessment: A short diagnostic that scores your expertise across 8 areas and shows you exactly where it's ready to become intellectual property you can package, sell, and scale. Find your single biggest next move in about 3 minutes: https://quiz.mikekim.com Work with me 1:1: Private Advisory for experts and operators who want a strategic partner for their brand, message, and IP — with direct access to me. Three ways in: The Intensive (7-day accelerator), The Sprint (90-day strategy sprint), and The Advisory (6-month partnership). Application here: https://mikekim.com/advisory Get my books: You Are the Brand ( Wall Street Journal bestseller) — my book on personal branding and building a business around your name, your message, and your expertise: https://amzn.to/4gjyZFN Own Your Brand, Own Your Career (with Andy Storch) — personal branding for career professionals who want to take ownership of their career from the inside out: https://amzn.to/4uQjit6 Subscribe to my newsletter: The Mike Kim Letter, a weekly letter on personal branding, messaging, and building a meaningful business in a post-AI world. Less about what you know, more about how you think. Subscribe here: https://mikekim.com/newsletter Social Media Instagram: https://www.instagram.com/mikekim LinkedIn: https://www.linkedin.com/in/mikekimtv/
[#35] Attract, Nurture, And Then? Almost Everyone Gets This Wrong
May 28, 20265 min
My best friend's fiancée said yes last month. Nobody at the engagement party called it a conversion. Holding an audience is a relationship. Like a real human one, it takes three completely different skills. Take the free Idea to IP Assessment: A short diagnostic that scores your expertise across 8 areas and shows you exactly where it's ready to become intellectual property you can package, sell, and scale. Find your single biggest next move in about 3 minutes: https://quiz.mikekim.com Work with me 1:1: Private Advisory for experts and operators who want a strategic partner for their brand, message, and IP — with direct access to me. Three ways in: The Intensive (7-day accelerator), The Sprint (90-day strategy sprint), and The Advisory (6-month partnership). Application here: https://mikekim.com/advisory Get my books: You Are the Brand ( Wall Street Journal bestseller) — my book on personal branding and building a business around your name, your message, and your expertise: https://amzn.to/4gjyZFN Own Your Brand, Own Your Career (with Andy Storch) — personal branding for career professionals who want to take ownership of their career from the inside out: https://amzn.to/4uQjit6 Subscribe to my newsletter: The Mike Kim Letter, a weekly letter on personal branding, messaging, and building a meaningful business in a post-AI world. Less about what you know, more about how you think. Subscribe here: https://mikekim.com/newsletter Social Media Instagram: https://www.instagram.com/mikekim LinkedIn: https://www.linkedin.com/in/mikekimtv/
[#34] Wasted, Spent, Offered: A Frame for Anyone in the Business of Helping People
May 21, 20264 min
I was scrolling old photos of my masterminds and events on my phone when a question surfaced. Did I actually do right by the people who crossed my path? Here are three words for anyone in the business of helping people navigate these feelings: Wasted, spent, and offered. The third is the one very few of us ever name. Take the free Idea to IP Assessment: A short diagnostic that scores your expertise across 8 areas and shows you exactly where it's ready to become intellectual property you can package, sell, and scale. Find your single biggest next move in about 3 minutes: https://quiz.mikekim.com Work with me 1:1: Private Advisory for experts and operators who want a strategic partner for their brand, message, and IP — with direct access to me. Three ways in: The Intensive (7-day accelerator), The Sprint (90-day strategy sprint), and The Advisory (6-month partnership). Application here: https://mikekim.com/advisory Get my books: You Are the Brand ( Wall Street Journal bestseller) — my book on personal branding and building a business around your name, your message, and your expertise: https://amzn.to/4gjyZFN Own Your Brand, Own Your Career (with Andy Storch) — personal branding for career professionals who want to take ownership of their career from the inside out: https://amzn.to/4uQjit6 Subscribe to my newsletter: The Mike Kim Letter, a weekly letter on personal branding, messaging, and building a meaningful business in a post-AI world. Less about what you know, more about how you think. Subscribe here: https://mikekim.com/newsletter Social Media Instagram: https://www.instagram.com/mikekim LinkedIn: https://www.linkedin.com/in/mikekimtv/
[#33] Most Masterminds Fail. Here's Why Some Thrive - with Sean Osborn
May 14, 202621 minS0
<p>Join Mike Kim and Sean Osborn as they discuss the critical role of a mastermind group in fostering your personal and business growth. Sean shares his personal journey, illustrating how strategic mentorship within a mastermind setting can lead to remarkable business success. This conversation offers valuable insights for anyone looking to boost their entrepreneurship endeavors and achieve personal development.</p> Get the Mike Kim Letter every Tuesday: https://mikekim.com/newsletter Take the Idea-to-IP Assessment (free): https://start.mikekim.com/assessment <p>📙 My WSJ bestselling book, You Are the Brand</p> <p>CONNECT WITH ME</p> Instagram: https://instagram.com/mik...
[#32] What You're Calling an Identity Crisis Might Be an Evolution
May 7, 202612 minS0
<p>What most people call an identity crisis is often an identity evolution. These feelings are becoming more frequent due to social media and the accelerating impact of AI. This video touches on psychology and how to find yourself in times of social change. Here are some things I've learned about how to fix myself and embrace self discovery.</p> Get the Mike Kim Letter every Tuesday: https://mikekim.com/newsletter Take the Idea-to-IP Assessment (free): https://start.mikekim.com/assessment <p>📙 My WSJ bestselling book, You Are the Brand</p> <p>CONNECT WITH ME</p> Instagram: https://instagram.com/mikekim...
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