Brave New Digital World

Welcome to Brave New Digital World – the podcast where we explore the future of growth marketing, mobile, and AI with some of the brightest minds in the industry.

Brave New Digital World is a business podcast hosted by Andy Carvell (Phiture), with 14 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Andy Carvell (Phiture) hosts Brave New Digital World, a business show with 14 episodes published.

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  Episode #14

  The Art of Finding What Everyone Else Is Overlooking: Stas Rozenbaum on AI, Attribution, and Mobile Growth

  Apr 22, 202651 minS1

  <p>What if the biggest growth opportunities are the ones everyone else is ignoring?</p><p>In this episode, Andy meets Stas Rozenbaum, a growth leader with a career spanning Ada Health, Zalando, Mika Health, and Ovum Care, currently working as a Country Marketing Lead at Amazon, to talk about how to find the gaps others miss, why marketing attribution was always a bit of an illusion, and what AI is really changing for growth teams today.</p><p>The episode will walk you through the complexity of incrementality testing and why it's still out of reach for most smaller...

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  Episode #13

  AI, Brand Building, and the Future of Modern Marketing: Luke Costley-White, Founding Growth Sensei at DOJO AI

  Apr 7, 202647 minS1

  <p>What happens when the old growth playbook stops working?</p><p>In this episode, Andy and Luke Costley-White, Founding Growth Sensei at DOJO AI, talk about the shifts redefining modern marketing, like rising ad costs, the return of brand, the limits of performance marketing, and why AI is already changing how teams operate.</p><p>This episode is about expert-led influence, full-funnel thinking, outdated channels that need to go, and what marketers should be doing differently if they want to grow in a more complex landscape. It’s sharp, practical, and full of opinions that might make a few pe...

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  Episode #12

  Rethinking Product, AI & Human Connection: Noam Auerbach, Associate Director at Leadtech Group

  Mar 23, 202635 minS1

  <p>In this episode, we're joined by Noam Auerbach, a product leader with a background in neuroscience and experience across SoundCloud, Yay, Tourlane, Enhanced CV, and Spark Networks, where he was VP of Product Management.</p><p>Noam has spent his career at the intersection of human behavior, technology, and growth. His take is that product, growth, and marketing aren't separate disciplines; they're different angles on the same problem.</p><p>Andy and Noam cover a lot of ground: why B2B SaaS is consolidating toward super-app territory, how AI is set to flip the foundational assumptions of product development...

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  Episode #11

  Influencer Marketing, Measurement, and Modern Growth Complexity: Ekaterina Petrakova, Director of Market Expansion at YesStyle

  Mar 9, 202641 minS1

  <p>In this episode, our guest is Ekaterina Petrakova, Director of Market Expansion at YesStyle, to discuss what growth really looks like when the rules keep changing.</p><p>From Rocket Internet’s high-speed startup machine to brand-led retail at Ace & Tate and Mr. Spex, Ekaterina has seen both sides of the equation: performance obsession and long-term brand building. Now leading expansion across EMEA at YesStyle, she’s navigating a world where platforms are black boxes, attribution is messy, and “data-driven” doesn’t always mean future-ready.</p><p>Andy and Ekaterina talk about the tension between dashboards and gut instinct, why over-s...

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  Episode #10

  AI, Agents, and the Return of Marketing Fundamentals: Alex Beresford, Chief Growth Officer at TaxFix

  Feb 23, 202651 minS1

  <p>In this episode of Brave New Digital World, Andy Carvell sits down with Alexander Beresford, Chief Growth Officer at Taxfix, to talk about what happens when traditional marketing fundamentals collide with generative AI.</p><p><br /></p><p>Alex shares lessons learned moving from PayPal to early-stage startups, focusing on brand momentum, building infrastructure, and the shift from scale to zero-to-one. The discussion highlights the growing gap between teams using contextual bandits and generative AI and those still relying on legacy systems. </p><p>They explore what growth teams might be overlooking today. Positioning and messaging remain crucial, even...

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