Breaking and Entering Advertising Podcast

Connecting the advertising and marketing world, one heist at a time. We bridge gaps by connecting agencies with brands, talent with recruiters, and creatives with opportunity. Whether you're a marketing exec looking for your next agency partner or breaking in for the first time, this feed is for you. Hear from agency leaders, brand marketers, reporters, and more. Join 150,000 listeners exploring the people, culture, and ideas shaping the industry. For daily short-form content, follow us on LinkedIn. For exclusive episodes, subscribe to The Vault at https://breakingandenteringadv.substack.com/

Breaking and Entering Advertising Podcast is a business podcast hosted by Unknown Host, with 561 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts Breaking and Entering Advertising Podcast, a business show with 561 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Breaking and Entering Advertising Podcast

  HE CREATED THE LARGEST TOURING MUSIC FESTIVAL

  Aug 19, 202625 minS1

  Adam Lynn dropped out of college to take Steve Aoki on tour. Which is either a terrible life decision or the beginning of America’s largest touring music festival. Fortunately, it was the second one. Today, Breakaway operates in 14 markets and has roughly 5,000 local ambassadors wearing its shirts, promoting its festivals and presumably making their parents ask whether this is a real job. Adam joins us to explain how Breakaway finds cities overlooked by the major festival companies, wins over the local nightclub owner and builds a national brand without pretending every community is exactly the same. It’s a conversation about grassroots marketing, surviving COVID and the rarest achievement in branding: making merchandise people voluntarily pull out of their closets. This is the last advertising podcast to ever interview the man who brought Kendrick Lamar to a BYOB party in an Ohio cornfield. Until next week. Check out www.breaking-entering.com for all things on advertising content.

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  Breaking and Entering Advertising Podcast

  Before We Quit, Let’s Finally Break Into Advertising | Jonathan Ogle

  Aug 12, 202633 minS1

  This is it. The last advertising podcast to ever be made. But before we quit, we should probably figure out how to break into the industry. Jonathan Ogle founded Infinite Agency without ever working at another agency. Sixteen years later, his company works with brands including Six Flags, Southwest Airlines, Smoothie King, Supercuts, and Benihana. Jonathan still occasionally wonders whether he has officially broken into advertising. He joins Geno Schellenberger for one final conversation about creating your own opportunities, recovering from brutal creative feedback, and becoming known for solving one specific problem. Jonathan also explains why recent graduates should stop presenting themselves as beginners, how personal projects can become legitimate experience, and why two people can start an agency before they have a client. The conversation later explores building Infinite Agency, identifying the business problem that actually matters, and the courage required to create a campaign in which a restaurant sued itself over its own terrible wings. The advertising podcast is officially over. Until next week. The Last Advertising Podcast is hosted by Geno Schellenberger and powered by Breaking & Entering Media. For more from B&E, including newsletters, social videos, advertising news and live shows, visit www.breaking-entering.com . Partner with Breaking and Entering Media breakingandentering@smoothmedia.co

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  Breaking and Entering Advertising Podcast

  We Can’t Quit Before Talking About End Cards | Martins Zelcs

  Aug 5, 202628 min

  This is it. The last advertising podcast to ever be made. But before we quit, there is one final part of advertising we need to discuss: the end. Martins Zelcs is the founder of The Art of End Cards, an archive dedicated to the final three to five seconds of commercials. He has also worked as an art director at Droga5, BBDO, and INNOCEAN. Martins believes an entertaining advertisement can still fail when nobody remembers the brand behind it. The end card is the brand’s final opportunity to recover the viewer’s attention, reinforce the campaign idea, and leave a memorable last impression. He joins Geno Schellenberger for one final conversation about why most end cards are forgettable, how strict brand guidelines can limit creativity, and what Nike, Apple, and other great brands understand about ending an ad. We also discuss Martins’ simple advice for creating distinctive work: collect everything the competition is doing, identify the patterns, and find the thing nobody else is doing. The advertising podcast is officially over. Until maybe next week. The Last Advertising Podcast is hosted by Geno Schellenberger and powered by Breaking & Entering Media. For more from B&E, including newsletters, social videos, advertising news and live shows, visit www.breaking-entering.com . Partner with Breaking and Entering Media breakingandentering@smoothmedia.co

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  Breaking and Entering Advertising Podcast

  Introducing the Last Advertising Podcast

  Aug 4, 20262 min

  This is it. The last advertising podcast to ever be made. And thank goodness, too. There's too much ad talk out there. We talk to ourselves. We know it's only F*ing advertising. We know most people try to avoid advertising. Or never even think about where it comes from. And definitely don’t wonder what it was like to work at Droga5 in 2013.But still, there's a select few out there. Those who keep coming back and back for more. Those few people on earth who never skip YouTube prerolls. Those complete freaks who have a favorite cereal commercial from 1997. The ad sickos. If you're still reading this, you’re probably one of them. I am one of you too, having interviewed 600 of the best people in advertising. And starting today, I am trying to quit. So let's make a vow together. A pact. That this next episode, this final guest, will be the last advertising podcast. Until maybe next week.Introducing the refreshed look at the breaking and entering advertising podcast. The Last Advertising Podcast.

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  Breaking and Entering Advertising Podcast

  How to Advance Your Career When Hard Work Isn’t Enough, With Courtney Williams

  Jul 29, 202629 minS7

  Courtney Williams is Chief Growth Officer and Partner at The Variable, where she leads the independent agency’s growth strategy, positioning and business development efforts. In this episode, Courtney explains why hard work alone does not guarantee career advancement and what ambitious professionals need to do next. She shares how to develop a clear point of view, build meaningful relationships, increase your visibility and find people who will advocate for you in rooms you have not entered yet. Courtney also breaks down her five drivers of agency growth: reputation, relationships, retention, relevance and revenue. She explains what motivates CMOs, why intuition matters in new business and what separates winning agencies from the competition. Geno and Courtney also discuss the changing purpose of advertising internships and how becoming a first-time mother inspired Courtney to make the biggest move of her career. For more from B&E, including newsletters, social videos, advertising news and live shows, visit www.breaking-entering.com . Brands! Partner with Breaking and Entering Media by emailing: breakingandentering@smoothmedia.co

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