
Episode #98
98: When a Referral You Expected Goes to Someone Else
Have you ever watched someone refer a potential client to another business and wondered why they didn’t think of you? It can sting, especially when you’ve sent opportunities their way. In this episode of Business Networking & Referrals, Faithann Basore shares how to respond with curiosity and use the experience to strengthen your referral relationships. You’ll learn: Why a mention or social media tag may not have become a referral How to follow up and find out what happened with a connection you made A question you can ask a trusted contact: “What could I do to earn your next referral?” How clearer referral asks and consistent follow-up can help people feel confident recommending you Every referral carries a little of the giver’s reputation. When one goes elsewhere, take a moment to learn what you can, then keep building relationships with people who know whom you help and trust you to follow through. Want help making your ideal referral easier to recognize? Book a discovery call with Faithann to talk about your networking pitch and whether a Pitch Strategy Session is a fit for your business. Book your discovery call here .

