Business of Tech: Daily 10-Minute IT Services Insights

In 10 minutes daily, The Business of Tech delivers the latest IT services and MSP-focused news and commentary. Curated to stories that matter with commentary answering 'Why Do We Care?', channel veteran Dave Sobel brings you up to speed and provides resources to go deeper. With insights and analysis, this focused podcast focuses on the knowledge you need to be effective, profitable, and relevant.

Business of Tech: Daily 10-Minute IT Services Insights is a business podcast hosted by Unknown Host, with 500 episodes on record and a Required Pod Score of 92. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts Business of Tech: Daily 10-Minute IT Services Insights, a business show with 500 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #2034

  Ben Morrell on How Unified Security Platforms Shift MSP Operational Risk and Staff Needs

  Aug 21, 202618 min

  The episode highlights the structural shift toward platform consolidation in security services, illustrated by Coro’s unified security platform and its positioning for lean IT teams and MSPs. The mechanism involves the bundling of diverse security tools—email protection, endpoint detection and response (EDR), DLP, security awareness, backup, and cloud app integrations—into a single, managed service. This reduces the operational overhead associated with managing multiple vendors, products, and contracts, a trend now pursued by both established enterprise providers and emergent channel-focused companies. The most significant development cited is Coro’s integration of AI and automation within its platform, claiming, according to the company, that 92% to 96% of alert tickets generated by security modules are closed automatically by machine intelligence, depending on the month. The conversational AI integrations such as ChatGPT and Claude are presented as front-end layers through which practitioners can execute mundane security tasks—ticket management, host isolation, incident correlation—without direct console interaction. The claim of offloading 95% of workloads to automation is specified as relating to ticket processing volume, as clarified in the discussion. Supporting evidence centers on the operational layering of AI, with commentary on new risk profiles introduced by integrating large language models (LLMs) into security workflows. Concerns raised include rising exposure to prompt injection, shadow AI (untracked AI usage by end users), and unmanaged cost escalation linked to token-based billing models for third-party AI platforms. Coro’s approach distinguishes between AI-related costs incurred internally (absorbed by the vendor) and those incurred when practitioners interact with external AI tools (borne by the MSP or their clients). The need for visibility into AI usage and structured user training is highlighted as a risk mitigation measure. Operationally, MSPs and IT providers face both increased efficiency and new complexity. Vendor dependency consolidates, reducing contract sprawl and administrative burden but raising questions about single-point-of-failure and stack lock-in. Billing risk shifts with AI consumption models, introducing liability for unexpected operational cost surges if token limits are not enforced. The requirement for effective governance intensifies as traditional security controls are extended by AI-managed processes and the detection of unauthorized AI activity becomes part of standard oversight. Providers are advised to scrutinize stack overlap, evaluate whether platform consolidation minimizes genuine operational friction, and remain cautious about over-relying on automated outcomes without maintaining direct accountability. Supported by: Pax8 Proofpoint   All Our Sponsors MSP Radio is supported by our partners:  ABC Solutions · CometBackup · Guardz · HaloPSA · LogMeIn · OpenText · Pax8 · Proofpoint · Rythmz · ScalePad · TimeZest · Transit AI · USecure Supporting the IT services community through insights, analysis, and transparency.   Join Business of Tech Plus Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more. https://businessof.tech/plus   Subscribe to the Business of Tech Want the show on your favorite podcast app or prefer the written versions of each story? https://www.businessof.tech/subscribe   Story Links & Sources Looking for the links from today’s stories? Every episode script — with full source links — is posted at: https://www.businessof.tech   Want to Be a Guest? Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights : https://www.podmatch.com/hostdetailpreview/businessoftech   Follow Business of Tech   LinkedIn: https://www.linkedin.com/company/28908079 YouTube: https://youtube.com/mspradio Bluesky: https://bsky.app/profile/businessof.tech Instagram: https://www.instagram.com/mspradio TikTok: https://www.tiktok.com/@businessoftech Facebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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  Episode #2035

  Vendor Tiering Locks Out Small Partners: Anurag Agrawal on Allocation, Not Capability

  Aug 20, 202638 min

  The episode identifies a structural shift within the IT services market, highlighting a bifurcation between two distinct economic models in the channel: the advisory economy, paid upfront for transformation and integration, and the operational economy, paid on the backend for managed outcomes and recurring support. Techaisle’s 2026 Global Channel Partners Survey, referenced by Anurag Agrawal, underscores that most vendors operate single partner programs that implicitly favor one of these models, often without recognizing the divergence. This mechanism exposes gaps in vendor strategies and underscores uneven access to resources and incentives across partner segments. Data from Techaisle’s study involving 5,450 partner firms in 24 countries illustrates the impact of these structural choices. Firms under $10 million in revenue project just 8.4% growth, while partners over $500 million forecast 16.8% growth, with 41% of the largest landing in top-tier vendor programs versus only 2% of smaller firms. Anurag Agrawal contends that allocation decisions—such as capital, leads, and support—by vendors drive part of this gap, independently of partner capabilities. The allocation process forms a closed loop, where larger partners consistently receive and convert the best leads, reinforcing their tier status. Furthermore, most vendor incentive spend lands at deal close, benefiting partners focused on new transactions over those delivering ongoing operational value. Supporting developments include evidence that smaller MSPs face higher customer acquisition costs (absorbing 31% of first-year deal value for contracts under $25,000) and operate with little error margin, as opposed to larger firms with more resilient economics. The transcript points out that tier progression within most vendor programs primarily reflects transaction volume and headcount, not actual customer outcomes or quality—making tiers unreliable as indicators of partner value. Additionally, practical AI deployments are now accelerating infrastructure refresh cycles and shifting the center of gravity for services revenue from break-fix to consulting and integration, further complicating the operational landscape for SMB-focused providers. For MSPs and IT service leaders, these findings imply increased dependency on vendor program design and expose operational risk due to imbalanced allocation of leads and support. Smaller providers should expect continued pressure on margins and incentives unless vendors alter their models to recognize operational contributions beyond new logo acquisition. Specialization—vertical or workload-focused—is suggested as a cost-control mechanism, while pricing and packaging transformation work around a recurring services base could mitigate risk. Governance challenges posed by AI adoption, such as managing large numbers of intelligent agents, call for enhanced identity, entitlement, and monitoring capabilities as table stakes for ongoing operational relevance. Supported by: ScalePad Proofpoint   All Our Sponsors MSP Radio is supported by our partners:  ABC Solutions · CometBackup · Guardz · HaloPSA · LogMeIn · OpenText · Pax8 · Proofpoint · Rythmz · ScalePad · TimeZest · Transit AI · USecure Supporting the IT services community through insights, analysis, and transparency.   Join Business of Tech Plus Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more. https://businessof.tech/plus   Subscribe to the Business of Tech Want the show on your favorite podcast app or prefer the written versions of each story? https://www.businessof.tech/subscribe   Story Links & Sources Looking for the links from today’s stories? Every episode script — with full source links — is posted at: https://www.businessof.tech   Want to Be a Guest? Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights : https://www.podmatch.com/hostdetailpreview/businessoftech   Follow Business of Tech   LinkedIn: https://www.linkedin.com/company/28908079 YouTube: https://youtube.com/mspradio Bluesky: https://bsky.app/profile/businessof.tech Instagram: https://www.instagram.com/mspradio TikTok: https://www.tiktok.com/@businessoftech Facebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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  Episode #2033

  AI Watermarks and the End of Document Trust

  Aug 19, 202613 min

  The dominant structural shift explored is the erosion of document-based differentiation for MSPs and IT service providers, driven by advances in generative AI, regulatory mandates, and automation of AI detection and content creation processes. Regulatory requirements such as the EU AI Act are compelling vendors like Anthropic and Google to introduce invisible watermarks on machine-generated content, while vendors including OpenAI have yet to standardize this practice. At the same time, third-party entities such as BlazeHive are automating the production and humanization of AI-generated output, raising concerns about the long-term viability of artifacts as proof of human oversight or competency. Evidence cited includes Anthropic’s implementation of invisible watermarks on content produced by its Claude model, fulfilling regulatory obligations and planning to release detection tools to third parties. The durability of these watermarks is limited: "light editing probably won't strip the mark, but a complete rewrite... will" according to Anthropic’s own guidance. Market analysis by Ramp shows a ceiling on enterprise spend for premium AI models like Anthropic’s Fable 5, with adoption of high-end models remaining restricted in practice, and cost pressures pushing organizations towards locally-run, unmetered models such as Alibaba’s recent release. Additional developments reinforce the structural gap in process and talent. Channel Dive and Information Week report that IT providers face increasing difficulty deploying the AI tools they sell, not because the tools are unavailable, but due to a lack of engineering skill and process clarity. Gartner’s research, as reported by Information Week, identifies that failures in deploying AI agents stem from breakdowns in business process definition, not deficiencies in the technology. These trends illustrate that service providers’ core asset is not tooling but an explicit, transparent process with clear review and accountability—something that automation and documentation alone cannot supply. For MSPs and IT service providers, these trends create risks around vendor substitution, diminished artifact value, and increased client scrutiny. The implication is a need to codify review standards and accountability practices for deliverables, as automated AI output can no longer serve as a market differentiator, and clients now have both the suspicion and means to probe the origins of documents. Differentiation will shift toward the ability to transparently describe, defend, and consistently execute meaningful human review and oversight—not merely the ability to generate professional-looking outputs. Providers who cannot articulate and document their review process may find themselves commoditized or excluded from competitive evaluations. 00:00 The Mark Arrives Everywhere 03:11 A Test That Can't Come Back No 06:38 Nobody Can Answer With the File 09:24 Why Do We Care? Supported by: OpenText Guardz   All Our Sponsors MSP Radio is supported by our partners:  ABC Solutions · CometBackup · Guardz · HaloPSA · LogMeIn · OpenText · Pax8 · Proofpoint · Rythmz · ScalePad · TimeZest · Transit AI · USecure Supporting the IT services community through insights, analysis, and transparency.   Join Business of Tech Plus Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more. https://businessof.tech/plus   Subscribe to the Business of Tech Want the show on your favorite podcast app or prefer the written versions of each story? https://www.businessof.tech/subscribe   Story Links & Sources Looking for the links from today’s stories? Every episode script — with full source links — is posted at: https://www.businessof.tech   Want to Be a Guest? Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights : https://www.podmatch.com/hostdetailpreview/businessoftech   Follow Business of Tech   LinkedIn: https://www.linkedin.com/company/28908079 YouTube: https://youtube.com/mspradio Bluesky: https://bsky.app/profile/businessof.tech Instagram: https://www.instagram.com/mspradio TikTok: https://www.tiktok.com/@businessoftech Facebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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  Episode #2032

  AI-Driven Vulnerabilities and Bonded Licenses: Why Permission Is the Hidden Business Risk

  Aug 18, 202615 min

  The episode reveals a structural shift toward permission-based operational models, where access and capability are not determined by technical proficiency alone but by explicit, revocable permissions from state or corporate authorities. This model is illustrated by the recent U.S. federal initiative authorizing select private cybersecurity firms to conduct offensive operations against foreign criminal organizations—an approach that mirrors the historical "letter of marque" by granting a new legal status rather than developing new technologies. Parallel dynamics are visible in the IT service provider space, with vendors such as Microsoft moving to strictly time-bound, role-scoped delegated admin permissions that can be revoked or altered unilaterally. The most consequential development is the August 12 presidential memorandum authorizing private U.S. companies, under contract with the Department of Justice or Homeland Security, to perform cyber surveillance and effect operations against specified foreign criminal targets. Firms must pass technical, security, and personnel vetting, declare outside contracts, and post a $1 million bond forfeitable upon non-compliance. Every action requires written dual approval by program directors. Importantly, the legal basis relies not on statutory change but on an executive memorandum that grants a temporary agency status to participants, a mechanism untested in court and revocable with any change in administration. Related developments reinforce the thesis of permission-based dependency. Microsoft’s overhaul of its partner governance—removing perpetual global admin rights in favor of time-limited, role-based permissions—has made MSPs’ delivery capabilities contingent on timely recognition and acceptance of new terms set by Microsoft. Amid this, operational pressure is rising as AI-driven vulnerability finding systems, like those used by Microsoft and cataloged in the NIST National Vulnerability Database, are producing flaw volumes that outpace existing tracking infrastructure. Together, these shifts make permissions and vendor terms—not technical gaps—the central variable in the sustainability of service lines. For MSPs and IT leaders, the practical implications are clear: operational continuity is increasingly determined by upstream permissions and the specificity of contractual terms rather than local technical controls. Vendor dependence has expanded beyond product functionality to include granular, revocable access rights shaped by external schedules and policies. Effective risk management now requires tracking the origin, mechanism, and expiration of every operational permission, establishing owner accountability, and proactively reviewing vendor and governmental agreements. Organizations failing to systematize this will face unplanned service interruptions and remediation costs dictated by external authorities. 00:00 The Bond and the Vetting 04:31 Congress Grants Those 07:47 Whose Permission Are You On? 11:05 Why Do We Care? Supported by: ScalePad Proofpoint   All Our Sponsors MSP Radio is supported by our partners:  ABC Solutions · CometBackup · Guardz · HaloPSA · LogMeIn · OpenText · Pax8 · Proofpoint · Rythmz · ScalePad · TimeZest · Transit AI · USecure Supporting the IT services community through insights, analysis, and transparency.   Join Business of Tech Plus Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more. https://businessof.tech/plus   Subscribe to the Business of Tech Want the show on your favorite podcast app or prefer the written versions of each story? https://www.businessof.tech/subscribe   Story Links & Sources Looking for the links from today’s stories? Every episode script — with full source links — is posted at: https://www.businessof.tech   Want to Be a Guest? Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights : https://www.podmatch.com/hostdetailpreview/businessoftech   Follow Business of Tech   LinkedIn: https://www.linkedin.com/company/28908079 YouTube: https://youtube.com/mspradio Bluesky: https://bsky.app/profile/businessof.tech Instagram: https://www.instagram.com/mspradio TikTok: https://www.tiktok.com/@businessoftech Facebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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  Episode #2031

  ConnectWise CEO Manny Rivelo: AI Agents Shift Ticket Resolution and Labor Costs for MSPs

  Aug 17, 202622 min

  The episode details a structural shift within the managed services market toward increased operational automation and integration, framed by vendor-led consolidation of core service platforms with embedded AI-driven workflows. ConnectWise has combined previously separate systems—PSA, RMM, ScreenConnect, and others—into a unified platform powered by agent-based automation ("agentic AI") under the "Predictive IT" model. The associated risk for service providers is growing reliance on consolidated vendor ecosystems for both service delivery operations and automation capabilities, blurring the distinction between core service expertise and contextual tooling. A consequential data point highlighted is from Service Leadership benchmarking, which shows sustained 19% EBITDA over six years for MSPs, with the most profitable—in what ConnectWise identifies as "best-in-class"—gaining advantage through higher investment in automation and agent-driven workflows. According to ConnectWise, production test data show that deploying agentic automations has produced a 30–60% reduction in tickets requiring direct human involvement, along with 45% reductions in handling times and claimed margin improvements of 5–12 percentage points. Importantly, labor cost pressures and technician burnout persist, positioning automation as a response to both expense management and workforce availability challenges. Supporting developments clarify that best-in-class or larger MSPs often experiment with building their own automation tools, but many report variable outcomes, including cases where internally built solutions fail to deliver anticipated efficiency or escalate costs—a result ConnectWise attributes to confusion over what constitutes "core" versus "contextual" investment. ConnectWise now positions its integrated approach as a way for smaller and mid-size MSPs to access operational automation without standing up custom software projects or incurring the risks and overhead of internal development. The episode also surfaces channel-wide conversation about the tension between per-user, per-workflow, and consumption-based pricing, highlighting the risk of variable costs being introduced into previously fixed-fee MSP engagement models. For service providers, the practical implications are increased dependency on platform vendors for operational tooling, with a shift away from internally built processes toward outsourced automation and dashboard-driven performance tracking. This creates new pricing models—metered by user, workflow, or consumption—which can introduce variability and contract risk when compared against flat-fee client agreements. Providers need to monitor the alignment between vendor billing structures and their own client contracts, assess the operational impact of vendor stack consolidation, and maintain transparency around efficiency gains versus workload transfers. Oversight mechanisms must be updated to account for reliance on agent-run workflows and to mitigate associated accountability and governance risks. Supported by: WebPros (CometBackUp) Pax8   All Our Sponsors MSP Radio is supported by our partners:  ABC Solutions · CometBackup · Guardz · LogMeIn · OpenText · Pax8 · Rythmz · ScalePad · TimeZest · Transit AI   Supporting the IT services community through insights, analysis, and transparency.   Join Business of Tech Plus Get exclusive access to investigative reports, vendor analysis, leadership briefings, and more. https://businessof.tech/plus   Subscribe to the Business of Tech Want the show on your favorite podcast app or prefer the written versions of each story? https://www.businessof.tech/subscribe   Story Links & Sources Looking for the links from today’s stories? Every episode script — with full source links — is posted at: https://www.businessof.tech   Want to Be a Guest? Pitch your story or appear on Business of Tech: Daily 10-Minute IT Services Insights : https://www.podmatch.com/hostdetailpreview/businessoftech   Follow Business of Tech   LinkedIn: https://www.linkedin.com/company/28908079 YouTube: https://youtube.com/mspradio Bluesky: https://bsky.app/profile/businessof.tech Instagram: https://www.instagram.com/mspradio TikTok: https://www.tiktok.com/@businessoftech Facebook: https://www.facebook.com/mspradionews Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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