
Episode #1
The 1% Movement: Building a Global Brand from Logan with Jason Daniel
<p>In this episode, host Avi Khan sits down with Jason Daniel, Founder and CEO of LSKD, to track the incredible "garage-to-global" journey of one of Australia’s most iconic fitness brands. What started in 1999 as a 13-yearold BMX rider selling hats at local motocross tracks has evolved into a powerhouse movement driven by a simple mission: to be "1% Better" every day.</p><p>Jason gets transparent about the "plateau years," revealing how LSKD broke through a five-year revenue ceiling by pivoting from a traditional wholesale model to a community-led powerhouse. We dive into the tactical shift from LKI to LS...






