
CDE Podcast
CDE Podcast #009 - Luc Donckerwolke
<p>CDE Podcast #009 — Luc Donckerwolke, Chief Creative Officer & President, Hyundai Motor Group.</p> <p>Luc Donckerwolke joins the CDE Podcast for a masterclass in design leadership: how great design reaches the road, why management matters as much as talent, and why the same team that designs the show car should build the production car. From his path through the Volkswagen Group — including the Audi A2 and Lamborghini Murciélago — to the "license to kill" mandate behind the transformation of Hyundai, Kia, and Genesis, Luc is candid about EV constraints, the SUV trap, the primacy of proportions, and aerodynamics as character.</p> <p>G...






