Cleinman Connect Podcast

Owning and running a private optometry practice is challenging—but help is here! The Cleinman Connect Podcast offers valuable insights from independent optometrists/practice owners, practice managers, and industry experts. Each episode features top performers or industry experts who share their success strategies for navigating common business and operational hurdles to grow and enhance practices. From marketing tips and team management to succession planning and financial strategies, our experienced guests provide actionable advice tailored to private optometry practices. Tune in for a new episode on the 1st Wednesday of each month and stay ahead of the curve! Subscribe to the Cleinman Connect Podcast on Apple Podcasts, Google Podcasts, Spotify, and Amazon Music. Whether you're an established owner or manager, or just starting out, this podcast is a valuable resource for practice growth and professional development.

Cleinman Connect Podcast is a business podcast hosted by Unknown Host, with 77 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts Cleinman Connect Podcast, a business show with 77 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #77

  Mindset Shifts: Personal Development For Professional Fulfillment

  Aug 19, 202631 minS3

  Dr. Beth Repp is the Medical Director, Cataract Surgeon, and General Ophthalmologist at Eye Surgeons Associates, a comprehensive eye care practice serving the Quad Cities and surrounding communities. In her clinical work, she treats cataracts and provides care for retinal conditions, including intraocular injections. Dr. Repp also started Beth Repp Coaching, where she helps overextended professionals and high achievers manage their minds and lives, and she hosts Up and Not Crying , a podcast about mindset, personal growth, resilience, and intentional living. In this episode… Professional fulfillment can be hard to find when your schedule is packed, and your instinct is to keep doing more. For high achievers and healthcare professionals, constant productivity can make it difficult to separate meaningful work from obligations that drain time and energy. What intentional mindset shifts could make work and life feel more fulfilling? Dr. Beth Repp, an eye care professional and life coach, believes greater fulfillment often starts with doing less, not more. She encourages people to look closely at their schedules, responsibilities, and goals, then cut or delegate what no longer aligns with their values while making more room for the work and activities that energize them. Dr. Repp also recommends a simple morning mindset practice: take 5-10 minutes to review the day ahead, decide how you want to show up, and move through the day with more intention instead of constantly reacting. These personal development strategies can help reduce overwhelm, support a better work-life balance, and create a stronger sense of purpose. In this episode of the Cleinman Connect Podcast , Kim Carson talks with Dr. Beth Repp, Medical Director, Cataract Surgeon, and General Ophthalmologist at Eye Surgeons Associates and Life Coach at Beth Repp Coaching, about mindset shifts for greater professional fulfillment. Dr. Repp shares how doing less, aligning priorities with your values, and starting the day with intention can reduce overwhelm. She also discusses delegation, sustainable routines, and creating space for what matters most.

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  Episode #76

  [Optometrist Unleashed] Part 2: Buying Practices, Metrics That Matter, and Prioritizing Initiatives

  Aug 12, 202622 minS3

  Dr. Wes McCann is the Founder of Doctors Vision Group, a network of 15 Ontario optometry practices delivering modern, full-scope eye care. He leads practice acquisitions, integration, technology investment, financial strategy, and team development. Dr. McCann is also an optometrist, educator, and speaker who has lectured at hundreds of industry events and published in Review of Optometry and Review of Myopia Management . A 2024 Contact Lens Institute Culture Award honoree, he is recognized for improving patient experiences and practice outcomes. In this episode… Buying an optometry practice takes more than finding a good opportunity — it requires knowing which numbers matter and where to invest first. How can owners use practice metrics and ROI to make smarter decisions and build a stronger business? Dr. Wes McCann, an optometrist and experienced multi-practice owner, recommends using measurable performance to guide both acquisitions and ongoing practice improvement. Revenue per patient, dispensing rates, imaging capture rates, and revenue per doctor day can help owners identify opportunities, benchmark performance, and coach their teams more effectively. Dr. McCann stresses understanding the barriers behind an underperforming initiative before abandoning it, while delegating to strong team members and specialists instead of trying to manage everything alone. The goal is to combine good data with flexibility, disciplined investment, and continuous improvement. In this episode of Optometrist Unleashed, a Cleinman Connect Podcast , Dr. Trevor Miranda continues his conversation with Dr. Wes McCann, Founder of Doctors Vision Group, about buying practices and prioritizing growth. Dr. McCann covers key practice metrics, benchmarking, and ROI-driven initiatives. He also discusses delegation, innovation, and overcoming fear around acquisition debt.

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  Episode #75

  [Optometrist Unleashed] Part 1: Buying Practices, Metrics That Matter, and Prioritizing Initiatives

  Aug 5, 202623 minS3

  Dr. Wes McCann is the Founder of Doctors Vision Group, a network of 15 Ontario optometry practices delivering modern, full-scope eye care. He leads practice acquisitions, integration, technology investment, financial strategy, and team development. Dr. McCann is also an optometrist, educator, and speaker who has lectured at hundreds of industry events and published in Review of Optometry and Review of Myopia Management . A 2024 Contact Lens Institute Culture Award honoree, he is recognized for improving patient experiences and practice outcomes. In this episode… Buying an optometry practice requires more than recognizing growth potential. Owners must understand what they are purchasing, which numbers reveal the practice’s true health, and where to invest first. How can they make those decisions with greater confidence? Dr. Wes McCann, an optometrist experienced in acquiring and managing multiple practices, believes buyers should evaluate what a practice has already achieved rather than pay for unrealized opportunity. He recommends examining cultural fit, labor ratios, revenue per patient, dispensing rates, EBITDA, and post-financing cash flow before moving forward. Dr. McCann also suggests ranking technology and operational initiatives by their expected return, ensuring each investment covers its costs after associate compensation. This disciplined approach helps owners reduce acquisition risk and direct resources toward the improvements that matter most. In this episode of Optometrist Unleashed, a Cleinman Connect Podcast , Dr. Trevor Miranda talks with Dr. Wes McCann, Founder of Doctors Vision Group, about buying and improving optometry practices. Dr. McCann explains how to evaluate acquisition opportunities, identify the metrics that reveal financial health, and prioritize initiatives by ROI. He also discusses pricing, technology investments, and team performance.

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  Episode #74

  Why Your Practice Needs Video Marketing

  Jul 29, 202647 minS3

  Lila Swiatylo is an Account Manager at Marketing4ECPs, a full-service digital marketing agency that helps specialized businesses build visibility and achieve their growth goals. With more than 14 years in marketing and customer service, she develops strategies for niche brands and helps clients build visibility. An expert in social media and video marketing, Lila also teaches eye care professionals to create engaging content for Instagram, TikTok, and YouTube. Her creative work and contribution to company culture earned POD Marketing’s Unicorn Award. In this episode… Video gives optometry practices a practical way to educate patients, show personality, and stay visible online. Still, many teams assume effective content requires polished production or confident presenters. How can practices make video marketing easier without sacrificing results? Drawing on her expertise in social media, content creation, and niche marketing, Lila Swiatylo recommends keeping video simple, authentic, and consistent. Practices can involve camera-shy employees through B-roll and voiceovers, adapt existing trends, and focus on one platform before expanding. Rather than chasing follower counts, Lila suggests tracking views, shares, watch time, and website clicks to see what drives attention and action. Captions can also support search visibility by helping Google connect videos with patient questions. A sustainable strategy comes from experimenting, learning from each post, and building trust over time. In this episode of the Cleinman Connect Podcast , Kim Carson talks with Lila Swiatylo, Account Manager at Marketing4ECPs, about why video marketing matters for optometry practices. Lila explains how to involve camera-shy staff, choose the right platforms, and measure meaningful results. She also touches on SEO, content batching, and adapting trends without losing authenticity.

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  Episode #73

  Highlighting Practice Culture With Cleinman's New Excellence Awards

  Jul 22, 202629 minS3

  Amanda Van Voris is the Senior Director of Client Solutions at Cleinman, a consulting firm that helps independent optometry practices strengthen performance, operations, leadership, and growth. With more than 20 years at the company, she provides strategic and operational guidance across people, finance, and systems. Amanda helps owners navigate complex development plans, improve team performance, build leadership resilience, and create sustainable practices through planning, benchmarking, and intentional change. Meagan Staab is the Director of Client Support and Insights at Cleinman. She leads the development and use of information-management systems, benchmarking tools, client portals, and performance reporting. Meagan helps practices select meaningful KPIs, compare results with relevant benchmarks, strengthen accountability, and turn consistent data review into clearer decisions and measurable growth. In this episode… Strong practice culture is often reflected in the everyday choices that shape how people work, grow, and support one another. Recognition can make that work more visible while reinforcing the behaviors that help teams thrive. What does it take to build a culture worthy of celebration? Amanda Van Voris, an advisor experienced in practice growth, leadership, and team development, and Meagan Staab, an expert in business intelligence, benchmarking, and performance improvement, point to intentionality as the answer. Amanda recommends creating career paths, developing employees, celebrating shared wins, and gathering honest team feedback, while Meagan emphasizes clear purpose, accountability, measurable goals, employee voice, and daily discipline. Together, their insights show that culture should be treated as a strategic driver of retention, recruiting, patient experience, and sustainable growth. In this episode of the Cleinman Connect Podcast , Kim Carson discusses practice culture with Amanda Van Voris, Senior Director of Client Solutions at Cleinman, and Meagan Staab, Director of Client Support and Insights at Cleinman. Amanda and Meagan explain why culture deserves recognition, how intentional leadership supports growth, and what makes a strong award nomination. They also touch on employee feedback, career paths, and employer branding.

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