Commerce Innovators

Brought to you by the most complete, connected, agentic ecommerce platform, the Commerce Innovators podcast gives you a seat at the table with industry luminaries who've cracked the commerce code. Hear from brand leaders who are turning AI ambition into real-world agents and actions. Tune in for conversations about making your teams more productive and your customers more satisfied. As AI agents rewrite the rules of engagement, we'll help you navigate this new territory — so you can claim your space in tomorrow's marketplace.

Commerce Innovators is a technology podcast hosted by Salesforce Commerce Cloud, with 137 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Salesforce Commerce Cloud hosts Commerce Innovators, a technology show with 137 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #136

  136: Accelerating B2B Commerce Transformation

  May 20, 202654 minS0

  <p >How Agents Are Driving Operational Efficiency in B2B Commerce<br /> Featuring Derek Neff, Studio Science</p> <p >Derek Neff discusses how agentic commerce is transforming B2B buying through conversational AI, predictive purchasing, and operational efficiency. He shares how brands are using intelligent commerce experiences to simplify reordering, improve customer service, and create faster, more personalized buying journeys for dealers, service teams, and customers alike.</p> <p> </p> <p >Manufacturing's Digital Future: How Agents and LLMs Are Transforming B2B<br /> Featuring Shane Smyth, Saltbox</p> <p >Shane Smyth explores how manufacturers are modernizing legacy commerce systems with A...

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  Episode #135

  135: The Future of Commerce: Agentic AI, Search Evolution, and Human-Centered Innovation

  May 6, 20261h 1mS0

  <p >Agentic Commerce Explained: How Salesforce is Revolutionizing the End-to-End E-commerce Experience<br />Featuring Ata Tahiroglu, Salesforce</p> <p >Ata Tahiroglu breaks down the concept of agentic commerce and how Salesforce is transforming the full customer journey through AI-powered agents. He highlights the convergence of owned platforms, third-party ecosystems, and messaging channels to create seamless, personalized experiences that accelerate the path from intent to purchase. </p> <p> </p> <p >From Organic Search to Agentic Search: Changes in Consumer Behavior<br />Featuring Jon Jessup</p> <p >Jon Jessup explores the shift from traditional search to agent-driven discovery. He discusses the growing im...

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  Episode #134

  134: Effortless Discovery: Why the AI Buying Experience Must Be Seamless and Trusted with Matt Gorniak, Threekit

  Apr 30, 202626 minS0

  <p >In this conversation at Dreamforce, Caleb sits down with Matt Gorniak, founder and CEO of Threekit. We explore how lightning-fast AI innovation is reshaping how consumers and businesses buy.</p> <p >Matt shares how Threekit powers immersive, visual experiences that turn discovery into delight. From Louis Vuitton's interactive monogram customizer to B2B building materials where architects and homeowners configure windows, doors, and entire rooms with photorealistic previews, the focus is on emotional connection and effortless personalization.</p> <p >A standout insight comes from Matt's own experiment: he used ChatGPT to research local codes, select permeable pavers, and get...

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  Episode #133

  133: Composability, AI, and the "Digital Push-up" with Keith Messick, CMO at Vercel

  Apr 29, 202620 minS0

  <p >At Dreamforce in San Francisco, we sit down with Keith Messick, CMO at Vercel, to unpack how composability, AI, and what he calls the "digital push-up" are shaping the next phase of the internet and commerce.</p> <p >A key theme of the conversation is the shift toward agentic commerce, where AI agents increasingly represent both consumers and brands. As these agents interact and transact with one another, businesses must rethink how digital experiences are built. Keith explains why composable architecture gives organizations the agility to innovate quickly and adapt to constantly evolving customer expectations.</p> <p >We also...

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  Episode #132

  132: The Next Era of Shopping: Seamless, Contextual, and Agentic with Rishabh Jain of Fermat

  Apr 23, 202636 minS0

  <p >Recorded at Dreamforce, we explore the next era of shopping with Rishabh Jain of Fermat and how agentic commerce is reshaping the customer journey. We discuss the rapid rise of AI-powered discovery, where platforms like ChatGPT are becoming a primary entry point for consumers, and what that shift means for brands. </p> <p >The conversation dives into the need for rich, contextual, and shoppable content, along with delivering seamless experiences across channels. We also unpack the convergence of behavioral and identity data to drive personalization, and why trust and authenticity are critical. </p> <p >Show Highlights:</p> ChatGPT and LL...

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