Content Kingdom

Welcome to Content Kingdom — conversations with the rulers & royalty of content marketing.Hosted by David G. Ewing, this weekly podcast brings you into the strategy rooms of world-class CMOs, tech innovators, and creative leaders shaping the future of brand and content. From iconic campaigns and marketing tech deep dives to global strategy and ROI storytelling, we unpack how cross-functional teams turn ideas into impact.Rule your content ecosystem — one episode at a time.

Content Kingdom is a business podcast hosted by David G. Ewing, with 39 episodes on record and a Required Pod Score of 80.

David G. Ewing hosts Content Kingdom, a business show with 39 episodes published.

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  Content Kingdom

  E40: Why Doing Less Could Make Your Marketing Better

  Sep 29, 202644 min

  In this episode of Content Kingdom, host David G. Ewing sits down with Danielle Hixenbaugh of Bloom Digital to ask a deceptively simple question: are marketers making marketing harder than it needs to be? Danielle shares why brands often get distracted by shiny objects, complicated strategies, and the latest tactics before getting the fundamentals right. She breaks down her simple framework for growth: build awareness, focus on retention, and find ways to amplify what is already working. The conversation also dives into paid media, conversion optimization, customer retention, AI, Black Friday marketing, and why sometimes the biggest opportunities come from doing less, but doing it better. If your marketing strategy keeps getting more complicated, this conversation might convince you to simplify it. Connect On LinkedIn: David G. Ewing: https://www.linkedin.com/in/davidgewing/ Danielle Hixenbaugh : https://www.linkedin.com/in/danielle-hixenbaugh/

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  Content Kingdom

  E39: Go Beyond SEO: How to Build Content for AI Search

  Sep 14, 202637 min

  In this episode of Content Kingdom, host David G. Ewing sits down with Jenna Hannon to explore how AI is changing the way businesses get discovered online.Jenna breaks down the shift from SEO to Answer Engine Optimization and explains why keywords, technical tricks, and traditional search strategies are giving way to relevant, authoritative content built around the questions customers are actually asking.They also explore how businesses can measure their visibility across AI platforms, why your website still matters, and what marketers should be doing now to compete as search continues to evolve.The good news? There is no secret hack. AI search is rewarding businesses that understand their customers, create genuinely useful content, and execute consistently.Connect On Linkedin:David G. Ewing: https://www.linkedin.com/in/davidgewing/Jenna Hannon: https://www.linkedin.com/in/jacklarson/

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  Content Kingdom

  E37: Rapid Fire With the Guests of Content Kingdom - Season 1

  Sep 9, 20264 min

  Season 1 of Content Kingdom brought together an incredible lineup of marketers, creators, entrepreneurs, and business leaders and we asked almost all of them the same rapid-fire questions. In this special compilation episode, we’re looking back at some of their funniest, most unexpected, and most revealing answers. From favorite tools and creative habits to hot takes, personal preferences, and quick insights, see how some of our Season 1 guests handled the hot seat. It’s a different side of the people behind the strategies, ideas, and stories that made the first season of Content Kingdom so memorable.

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  Content Kingdom

  E38: Why Novelty Beats Perfection in Modern Marketing

  Sep 7, 202643 min

  In this episode of Content Kingdom, host David G. Ewing sits down with Jack Larson to explore why novelty often beats perfection in marketing. Drawing from his experience across financial services, Jack shares how marketers can use creativity and data to break through crowded markets, measure the impact of bold ideas, and make smarter decisions about where to invest. They also dig into AI’s role in content and why producing something genuinely original matters even more as AI generated content becomes increasingly common. Connect On Linkedin: David G. Ewing: https://www.linkedin.com/in/davidgewing/ Jack Larson: https://www.linkedin.com/in/jacklarson/

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  Content Kingdom

  E36: What Home Improvement Marketing Can Teach Every Content Creator with Jamie Smith, VP of Homeowner Experience and Brand Marketing at Modernize

  Jul 14, 202642 min

  In this episode of Content Kingdom, host David G. Ewing sits down with Jamie Smith, VP of Homeowner Experience and Brand Marketing at Modernize, to explore an unexpected challenge: how do you market something as ordinary as replacement windows? Jamie shares how customer research, storytelling, content marketing, and AI have transformed the way Modernize connects homeowners with trusted contractors. The conversation dives into search trends, AI powered content strategies and why understanding customer intent matters more than ever. If you're building content, growing demand, or adapting your marketing for the AI era, this episode is packed with practical insights. Connect On Linkedin: David G. Ewing: https://www.linkedin.com/in/davidgewing/ Jamie Smith: https://www.linkedin.com/in/jamiesmithaustin/ Modernize Home Services: https://www.modernize.com/

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