
Episode #25
Women Over 50 Are More Powerful Than Ever—So Why Are We Invisible?
Have you ever felt invisible after a certain age? In this episode of Crazy Good Ageing, Prime Women co-founders Dorthy Shore and Valerie Freeman explore the Age Without Limits movement and the persistent ageism women face in media, the workplace, dating, advertising, and everyday life. Fifteen years ago, Dorthy and Valerie along with two other co-founders launched Prime Women because they were tired of seeing women over 50 ignored by mainstream media. Today, they're asking why so many stereotypes about aging still exist—and why women continue to prove them wrong every day. In this episode, we discuss: ✔ Why women often become "invisible" after 50 ✔ Ageism in advertising and media ✔ Dating after 50 and double standards ✔ Starting businesses later in life ✔ Learning technology and adapting to change ✔ Why confidence, friendships, and authenticity improve with age ✔ The Age Without Limits movement and what it means for women today Whether you're 50, 60, 70, or beyond, this conversation will challenge assumptions about aging and remind you that your most exciting chapter may still be ahead. Subscribe to Prime Women: https://primewomen.com/subscribe #AgeWithoutLimits #WomenOver50 #Ageism #PrimeWomen #PositiveAging #CrazyGoodAgeing #WomenEntrepreneurs #LifeAfter50 #HealthyAging #agingwell Chapters 00:00 Introduction 01:00 Why Prime Women Was Founded 02:00 The Invisible Woman Syndrome 05:00 Ageism in Advertising and Media 08:00 Workplace Bias Against Older Women 10:00 Dating After 50 11:45 George Clooney vs. Miracle Cream 12:20 Myths About Women Over 50 13:00 Starting a Business Later in Life 15:00 Learning New Skills and Technology 17:30 Prime Women Success Stories 19:00 From Rotary Phones to AI 20:00 What Gets Better With Age 23:00 The Biggest Surprise About Growing OLD 24:10 What the Age Without Limits Movement Means 24:50 Final Thoughts






