Creator Economy Live

Every other week, the Creator Economy Live podcast brings you lively conversations about everything in the world of influencer marketing and the creator economy. Whether you’re an established creator or a seasoned influencer marketing expert, or on your way to becoming either, this podcast is perfect for you. Subscribe so you don’t miss every episode! Creator Economy Live is presented by the industry’s top voices Brendan Gahan (Mekanism) and Keith Bendes (Linqia) and brought to you by the biggest event for influencer marketers in the US Creator Economy Live!

Creator Economy Live is a business podcast hosted by Unknown Host, with 99 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts Creator Economy Live, a business show with 99 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Creator Economy Live

  Episode 99 - Inside the NFL's Creator Playbook - Live from New York

  Jul 31, 202637 min

  Send us Fan Mail Live from CEL East in New York, Keith and Brendan sit down with Sam Friedman, the NFL's Senior Director of Global Social & Creator Strategy, to unpack how the league builds its creator ecosystem — from player social support to platform partnerships and of course a nod to the Taylor Swift strategy. Sam breaks down last season's global activations, how creators complement broadcasts World Cup-style, and what's ahead for a record nine international games including Australia, Paris, and Rio.

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  Episode #98

  Episode 98: Swipe Right on Brand Comms with Michael Kaye

  Jul 23, 20261h 20m

  Send us Fan Mail Keith and Brendan welcome Michael Kaye, global brand comms lead at Match Group, for a wide-ranging talk on dating apps and creator culture. News catchup covers C3/Live Nation's new creator festival For You Fest (a TanaCon callback), Google Search Console's new "platform properties" tracking, and creators dominating World Cup coverage. Guest discussion dives into Kaye's path into comms, how Match Group brands build creator partnerships, AI's impact on storytelling, and where brand comms is headed — plus some Taylor Swift wedding hot takes.

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  Creator Economy Live

  No Guests, No Filter: Cannes Debrief Plus the Week's Biggest Creator News

  Jul 10, 202654 min

  Send us Fan Mail Keith and Brendan fly solo this week for a no-guest catch-up. First: the Cannes debrief — fashion on the Riviera, celebrity sightings, and which announcements actually mattered vs. yacht-money cosplay. Then into industry news: TikTok's new Custom Creator Networks, Lowe's opening creator pitch applications and the DoorDash/T-Pain mixup gone viral.

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  Creator Economy Live

  Episode 96: Live from Cannes with LinkedIn

  Jul 2, 202628 min

  Send us Fan Mail This episode was recorded Live at Cannes Lions where Keith and Brendan sat down with Davang Shah, VP of Marketing at LinkedIn, for a conversation on what it means that B2B finally has a seat at the world's biggest marketing festival. Davang - who cut his teeth at P&G, Ford, and Google before landing at LinkedIn - breaks down what changed internally that made LinkedIn go all-in on creators, and how the platform plans to protect the trust that built its audience in the first place. They also get into budget, buying behaviors, and Davang makes a bet on what's coming next in the creator space over the next 18 months.

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  Creator Economy Live

  Episode 95: Legacy Media, Personal Brands, and Why Change Isn't the Enemy with Jason Feifer

  Jun 25, 202658 min

  Send us Fan Mail This week on Creator Economy Live, Keith Bendes and Brendan Gahan are joined by Jason Feifer, editor-in-chief of Entrepreneur magazine, author of Build for Tomorrow, and one of the voices operating at the intersection of legacy media, the creator economy, and hands-on entrepreneurship. In this episode, Jason gets into whether the creator/media exec/entrepreneur label even matters anymore, where legacy media still has a genuine edge over individual creators, and what separates the personal brands that last from the ones that burn out fast. The conversation also covers time management when you're doing everything at once, and why the shifts in the creator economy that everyone's panicking about might actually be good news. Plus the week's news: LinkedIn's creator marketplace, Instagram finally letting users reorder their grid, Google's new Search Profiles for creators, and the UK's planned social media ban for under-16s.

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