Dealer Tech Talk

Dealer Tech Talk explores how technology is transforming car and motorhome dealerships. Each episode breaks down tools, systems, and strategies that help dealerships become more efficient, profitable, and customer-focused. Our audience includes: Independent / Franchised car & motorhome dealers Dealer group managers Industry professionals looking to learn about dealership technology

Dealer Tech Talk is a technology podcast hosted by Simon Verona, with 19 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Simon Verona hosts Dealer Tech Talk, a technology show with 19 episodes published.

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  Episode #2

  Your Dealership's Biggest Asset Isn't Your Stock... It's Your Data | Dealer Tech Talk S2E2

  Jul 5, 202645 minS2

  Every dealership collects customer data. But very few dealerships are actually using it to grow sales, improve customer retention, or prepare for AI. In this episode of Dealer Tech Talk, Simon Verona is joined by John from Auto Data Solutions to discuss why data has become one of the most valuable—and overlooked—assets inside modern dealerships. They explore: ✔ Why inaccurate customer data costs far more than you think ✔ How poor data impacts MOT reminders, customer retention and marketing ✔ The importance of data cleansing and segmentation ✔ Why AI is only as good as the data behind it ✔ How recalls, MOT dates and customer journeys can create new revenue opportunities ✔ Three practical steps every dealership should take today If your dealership wants to become more efficient, improve customer experience and prepare for the future, this episode is essential listening.

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  Episode #1

  The Best DMS in 2026? You're Asking the Wrong Question

  Jun 14, 202629 minS2

  Every dealer wants to know which DMS is the best. But the real question isn't which system is best — it's which system is best for your dealership . In the opening episode of Season 2, Simon Verona explores why DMS selection isn't about feature lists, slick demos, or following what other dealers use. It's about understanding your business, your processes, your growth plans, and choosing technology that fits. If you're reviewing your current DMS, planning a change, or simply trying to understand what makes a great dealership management system, this episode is packed with practical insights.

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  Episode #15

  AI Chatbots in Dealerships: What’s Actually Working in 2026?

  May 17, 202611 minS0

  <p>Most dealership chatbots failed for one simple reason:</p><p>They were built to capture leads — not help customers.</p><p>In this episode of Dealer Tech Talk, Simon Verona revisits AI chatbot technology and explores how modern AI agents are evolving far beyond the old scripted website chat widgets dealers became frustrated with.</p><p>Today’s AI systems are becoming more conversational, more connected, and far more capable of supporting real dealership workflows.</p><p>But there’s a catch…</p><p>The success of AI in dealerships depends far less on the chatbot itself — and far more on ho...

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  Episode #14

  Why Most Dealers Don’t Really Know Their Numbers| Episode 14

  May 3, 202637 minS0

  <p>In this episode of <b>Dealer Tech Talk</b>, Simon Verona is joined by <b>Neil Smith from Motorvait</b> to explore one of the biggest challenges facing modern dealerships: understanding the numbers that actually drive performance.</p><p>From lead generation and conversion to technology overload and lost opportunities across the sales funnel, this conversation looks at where dealers are still falling short and what practical steps they can take to improve.</p><p>Neil shares insights from his experience at Imperial Cars, Cazoo, and now Motorvait, including how the right systems, processes, and data visibility can transform...

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  Episode #13

  Dealer Control vs Marketplaces: Who Really Owns the Customer? | Episode 13

  Apr 26, 202633 minS0

  <p>Dealers invest heavily to bring customers into their ecosystem.</p><p>But too often, that journey gets broken.</p><p>In this episode of Dealer Tech Talk, Simon Verona is joined by Gary Monaghan, Founder & CEO of Digital Remarketing Solutions and part of the team behind Freeway Motors.</p><p>Together, they explore how dealers are losing control of the customer journey — especially when it comes to part exchange, stock sourcing, and third-party platforms.</p><p>In this episode, we cover:</p><p>• Why stock sourcing is one of the biggest challenges dealers face today<br/> • How third-party platforms sit bet...

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