Destination: Northern Ontario

This is a series for tourism business operators in Northern Ontario. Whether you're just starting your tourism business, or you've got years of experience under your belt, Season 2 will make sure you're well equipped for the journey. If you’re not an operator yet, but plan to buy a tourism business here in the future, then check out Season 1 for case studies and expert guidance.Learn more about tourism investment opportunities in Northern Ontario at invest.destination northernontario.ca. Follow DNO on Twitter, Facebook, Instagram, or LinkedIn.The podcast is hosted by Michelle Samson and produced by Storied Places Media.

Destination: Northern Ontario is a business podcast hosted by Destination Northern Ontario, with 13 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Destination Northern Ontario hosts Destination: Northern Ontario, a business show with 13 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

• 

  Episode #6

  Why Tourism Investors Are Looking North

  May 13, 202620 minS2

  <p>Northern Ontario’s tourism sector is at a crossroads. There are big challenges to navigate, from global economic uncertainty to seasonal realities. Yet, visitor numbers and spending are up, new builds are rising across the north, and there's real momentum in the sector.</p><p>In this episode, Gord Knowles, Destination Northern Ontario's Senior Coordinator of Investment Attraction and Economic Development, shares insights into what's driving investor confidence right now, why tourism businesses need to diversify beyond the US market, and the emerging trends that should be on every tourism business operator’s radar.</p><p>00:00 Introduction</p><p>02:54 The...

  ListenShow Notes
• 

  Episode #5

  How to Hire, Train, and Retain Good Tourism Workers

  May 5, 202636 minS2

  <p>If you're an employer in the North's tourism sector, you know how hard it can be to find workers. The good news is that you don't have to tackle this challenge alone. There are organizations that want to help you hire, train, and retain good employees.</p><p>For this episode, we've assembled a panel of three leaders from three of those organizations to talk about the state of the tourism workforce in Northern Ontario. The panel includes Laurie Marcil of Nature and Outdoor Tourism Ontario, Chantal Makela of Spark Employment, and Karen Peacock of Tourism Excellence North.</p><...

  ListenShow Notes
• 

  Episode #4

  What Visitors Need from Northern Ontario’s Transportation Network

  Jan 9, 202635 minS2

  <p>Northern Ontario is big—REALLY big—which can be a challenge for anyone trying to get from one city to another or to escape into our great wilderness. Roads, air, and rail networks are critical to the success of our tourism industry (and economy at large) and that’s why Destination Northern Ontario is making it a priority.</p><p>Ian Wood is a director on Destination Northern Ontario's board of directors and the chair of its ad hoc committee on transportation issues. In this episode, he lays out the current state of our transportation network, what should be done t...

  ListenShow Notes
• 

  Episode #3

  Digital Marketing 101 for Tourism Businesses

  Oct 2, 202539 minS2

  <p>Are you resisting digital marketing for your tourism business? Maybe you think your business is doing just fine without it, or that new technology feels a little overwhelming, or that you've got a Facebook page and isn't that enough? Whatever the reason, this episode’s guest—Mike Jacobs of The New Business—might just convince you to spend more time and money promoting yourself on the worldwide web. If you’re brand new to digital marketing, we’ve got actionable strategies for where to start. If you’re a veteran, you still want to tune in for Mike’s fascinating cr...

  ListenShow Notes
• 

  Destination: Northern Ontario

  Introducing: Let's Talk Northern Ontario Tourism

  Apr 4, 20251 minS0

  <p>Introducing a whole new podcast from Destination Northern Ontario. Let's Talk Northern Ontario Tourism is for tourism operators and industry stakeholders featuring experts who understand what it means to run a tourism business or organization here in Northern Ontario. Through casual conversations, you’ll learn about cutting edge topics like AI marketing, Cruise Ship Tourism, and trends that are shaking up the industry. Plus, you can tune in  while driving or doing chores.</p><p>Find Let's Talk Northern Ontario Tourism at tourismexcellencenorth.ca/podcast or wherever you listen to podcasts.</p><p>For even more  insights that’ll help you...

  ListenShow Notes

Recent guests on Destination: Northern Ontario. Study who booked and why before you pitch.

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.