
Episode #27
EP 27: Managing your Mix of Business w Jessica Wright
Jessica Wright (Empower Life Group) breaks down the most overlooked topic in life insurance: managing your product mix. Discover why 75% Level / 25% GI is the healthy book formula, how poor mix destroys cash flow through chargebacks and low persistency, and the niche carriers (Citizen CICA, Ethos, Royal Neighbors) that separate top producers from struggling agents. KEY TOPICS: • The 75/25 Level/GI formula for sustainable business• How chargebacks in Year 2 wipe out months of earned commissions • Why new agents default to GI (and how to stop) • Niche carriers that give day-one coverage for "edgy" cases • Mental health meds trigger false GI classifications (the Xanax trick) • Commission rate traps within the same carrier • Cash flow vs profitability: they're not the same • Building reserves in your first 9 months • Consistent $25K/month beats volatile $80K spikes • Finding hidden money in unclaimed commissions • The 2-account strategy to survive chargebacks • Why knowing your contract rates changes everything • Ethos pre-approval in 3-5 minutes • Citizen CICA for CHF & COPD day-one coverage • How to use AI tools to match clients to carriers by commission • Team building without attracting fraudsters TIMESTAMPS:00:00:34 - Intro & Jessica's Background 00:01:04 - COVID Entry Into Life Insurance 00:02:22 - Independent vs Captive Agencies 00:03:33 - Why Product Mix Matters 00:04:20 - The 75/25 Level/GI Formula 00:05:24 - Why Agents Default to GI 00:06:08 - Client Prep for Multiple Pivots 00:07:05 - Deep Underwriting Questions 00:08:26 - Hidden Health Issues (Amputation Question) 00:09:37 - Medication Nuances That Matter 00:10:15 - When to Turn Away Business 00:10:59 - Writing GI as "Earned" ($300K Story) 00:12:22 - Why Closing Rate Changes Everything 00:13:01 - The Two-Year Chargeback Landmine 00:15:02 - Cash Flow vs Profitability 00:15:52 - Live on Minimal Budget (Month 1-9) 00:16:27 - Consistent Production is better than Spikes 00:17:01 - The $80K Crash Story 00:18:21 - Corey's August Reality 00:19:17 - Using Niche Carriers 00:19:44 - Citizen CICA for CHF & COPD 00:20:18 - Guarantee Trust Life & Royal Neighbors 00:21:14 - Identifying Carriers for Your Book 00:22:32 - Chargeback Catch-22 00:23:26 - Two-Account Strategy 00:24:03 - Carrier Payment Delays 00:25:06 - Commission Tracking Issues 00:26:10 - Cash Flow Projections 00:27:34 - Fixing Your Mix to 75/25 00:28:21 - Corey's Carrier Lineup 00:29:39 - Best Niche Carriers 00:30:24 - Toolkits Limitations 00:31:09 - The Xanax Trick (Mental Health Meds) 00:31:42 - AIG RLP vs AIG GI 00:32:44 - Ameriquest: Better Billing & Commission 00:33:38 - Custom AI Underwriter Tool 00:34:39 - Ethos: Why It's Missing from Toolkits 00:35:21 - Ethos Pre-Approval Speed 00:36:08 - Ethos Commission Structure (112% age 60-80) 00:36:31 - Know Your Contract Rates 00:37:29 - The Dementia Case (Ethos Success) 00:39:31 - Try Ethos First 00:40:22 - 30-Day Policy Babysitting 00:41:01 - Physical Policy Packet Strategy 00:41:30 - Tracking Metrics Monthly 00:48:09 - Jessica's Team Building 00:48:41 - Self-Recruited Agents 00:49:37 - Why Empower is a "Last Stop" 00:50:15 - Starting Agents: Inbound vs Dialed Leads 00:51:12 - Call Control vs Underwriting Gap 00:52:48 - Jessica's Monthly Production 00:54:19 - Money-Making Activities Priority 00:55:11 - The Roll-Up Debt Scam ($300K) 00:56:27 - How Fraud Agents Disappear 00:58:29 - Building in Safe Environment 01:00:18 - Contact Jessica Follow us on Social Media! @DialingForDollarsPodcast on Facebook, Instagram, TikTok, and YouTubeEpisodes available on Apple | Spotify | Amazon Music | PodBean | CastBox | iHeartRadio | GoodPods Corey Mitchell - Victory Financial Services LLC Instagram: @VictoryLifeWithCorey Facebook: @VictoryLifeWithCorey TikTok: @VictoryLifeWithCorey YouTube: @VictoryLifeWithCorey Jessica Wright - Empower Life Group, Brightside Financial Email: JessNicoleInsurance@gmail.com Phone: 858.414.7054

