Digital Marketing by Rohit Shetty

Welcome to Digital Marketing Decoded, the go-to podcast for marketers, entrepreneurs, and business leaders looking to stay ahead in the fast-paced world of digital marketing.each episode dives deep into the latest trends, tools, and strategies shaping the digital landscape—from SEO, content marketing, and social media to performance ads, AI-driven personalization, and data analytics.Whether you're a beginner or a seasoned pro, we break down complex topics into actionable insights that drive real results. #StayCurious #MarketSmarter

Digital Marketing by Rohit Shetty is a business podcast hosted by Rohit Shetty, with 64 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Rohit Shetty hosts Digital Marketing by Rohit Shetty, a business show with 64 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #66

  From LinkedIn Post to AI Authority | Build a Knowledge Footprint

  Aug 19, 20264 minS1

  What if your LinkedIn post could become more than just a post? What if your ideas could become part of the information AI systems use when answering questions about your industry, expertise, or brand? In this episode of Rohit Shetty Marketing with AI , Rohit explores how LinkedIn thought leadership is evolving in the age of AI search. Discover why likes and impressions are no longer the only measures of content success, how AI systems recognize patterns of expertise, and why consistency, evidence, connections, and entity clarity matter. Rohit introduces the Post, Expand, Connect, Support, Repeat framework for turning individual content into a recognizable knowledge footprint. Learn how to connect LinkedIn posts with articles, podcasts, videos, research, and first-hand experience—and build content that is useful to buyers and understandable to AI systems. Don't just create content. Create knowledge. #LinkedInMarketing #ThoughtLeadership #AIVisibility #AISEO #GenerativeEngineOptimization #B2BMarketing #PersonalBranding #MarketingWithAI #RohitPodcast #AI

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  Episode #65

  Retrieval Engineering: The New SEO Skill for AI Search

  Aug 12, 20269 minS1

  What if the next major SEO skill isn't keyword research, backlinks, or traditional content optimization? It could be retrieval engineering . As AI search changes how information is discovered, search is increasingly moving from keyword matching toward semantic understanding, embeddings, passage-level retrieval, entities, context, and source credibility. In this episode, we explore why future SEOs may look more like engineers and what retrieval engineering means for modern SEO. You'll learn: Why SEO is becoming a retrieval problem How embeddings help machines understand meaning Why content chunking matters for AI retrieval How semantic relevance differs from keyword matching Why entity optimization and structured data matter How to create more retrievable content Why technical SEO is evolving How vector embeddings can support content gap analysis and internal linking What retrieval context engineering means Why brands need to optimize for AI visibility, not just rankings The future of SEO isn't simply about ranking a webpage. It's about making your knowledge retrievable. #SEO #AISEO #RetrievalEngineering #AISearch #SemanticSEO #GEO #GenerativeAI #LLMOptimization #TechnicalSEO #AIVisibility

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  Episode #64

  Why AI Search Rewards Experts and Filters Out Generalists | The Age of Expertise

  Aug 4, 202610 minS1

  AI search has changed the rules of visibility. Search engines are no longer simply ranking pages. They are selecting answers. In this episode, Rohit Shetty explains why expertise has become one of the strongest signals in AI search and how creators, marketers, founders, and businesses can build topical authority that AI systems trust. Discover why consistency, category ownership, trust signals, entity recognition, and original insights are replacing traditional SEO tactics as the foundation of digital discoverability. If you want your brand to remain visible in the AI era, this episode is essential listening. #AISearch #AISEO #GenerativeEngineOptimization #TopicalAuthority #SEO #DigitalMarketing #AIVisibility #ThoughtLeadership #MarketingPodcast

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  Episode #63

  Generative Engine Optimization (GEO): Why SEO Isn't Dead and AI Search Changes Everything

  Jul 29, 202610 minS1

  SEO is evolving, not disappearing. In this episode, Rohit Shetty explains why Generative Engine Optimization (GEO) is becoming one of the most important digital marketing disciplines for 2026 and beyond. Discover how ChatGPT, Google AI Overviews, Gemini, Perplexity, Claude, and Microsoft Copilot determine which brands get recommended, why technical SEO still matters, and how authority, structured data, earned media, and AI citations influence online visibility. You'll leave with a practical GEO framework you can implement immediately to improve your brand's AI visibility and prepare for the future of search. #SEO #GEO #AISearch #ChatGPT #GoogleAIOverviews #DigitalMarketing #AISEO #Marketing #EnterpriseSEO #ContentStrategy

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  Episode #62

  Personal Knowledge Graph: Why AI Recommends Some Experts and Ignores Others

  Jul 22, 202612 minS1

  Why do ChatGPT, Google AI Overviews and Perplexity recommend certain professionals while others remain invisible? The answer isn't followers, backlinks or publishing more content. It's whether AI understands you as a trusted entity. In this episode, Rohit Shetty explores Personal Knowledge Graphs, Entity SEO, AI Visibility and Generative Engine Optimization, explaining how professionals can build a digital identity that AI assistants confidently recommend. You'll learn how schema markup, topical authority, independent validation and connected digital identities influence AI recommendations, along with a practical 90-day roadmap for improving discoverability across modern AI search platforms. If you're preparing for the future of AI Search, this episode is essential listening. #AIVisibility #EntitySEO #KnowledgeGraph #AISEO #GenerativeEngineOptimization #DigitalMarketing #ChatGPT #GoogleAI #PersonalBranding

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