Easy Peasy Books

This podcast is hosted by Gillian Whitney — Business Book Coach, Author Visibility Strategist, and 6x published author. – For more information visit: EasyPeasyBooks.com – Connect with her at: linkedin.com/in/gillianwhitney Easy Peasy Books: From Author to Authority is the inspiring and practical podcast for business professionals looking to transform their expertise into published works. This show features weekly conversations with successful writers who've navigated the journey from expertise to influence. Gillian also interviews industry experts in writing, publishing, and marketing to provide valuable insights. The podcast explores three key pillars: crafting your manuscript, navigating self-publishing in the digital age, and implementing marketing strategies to attract your target audience

Easy Peasy Books is a business podcast hosted by Gillian Whitney, with 109 episodes on record and a Required Pod Score of 80.

Gillian Whitney hosts Easy Peasy Books, a business show with 109 episodes published.

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  Episode #39

  109: Accountability Without the Angst: No More Buts, Just Write the Book with Jen Laffin

  Sep 29, 202635 minS3

  Some conversations start over coffee and just keep going. That is exactly what happened when I sat down, virtually, with Jen Laffin, an accountability coach for women business owners. We started comparing notes on what we were each seeing in our businesses, and a week later we turned that conversation into a Substack live. This episode is that conversation, brought straight to your podcast feed. Jen and I talk about writing a book like driving a car with four wheels. Two of those wheels are mindset, the self-doubt, the mind drama, the fear that shows up right when things start working. The other two are the actual road map, the writing and the publishing logistics. Get one flat and you are not going anywhere. In this episode, we get into the difference between being a writer and being an author, why self-publishing does not make you less credible, and why "I don't have time" is often hiding something else entirely. Oh, and there's a phrase in here about what needs to happen next that we think you will love. Time to get off your buts. Not sure yet if you're ready to write your book? Take the free assessment: bit.ly/EPB-AreYouReady Jen Laffin: linkedin.com/in/jen-laffin Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com

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  Episode #38

  108: Safe Problems: Why Your Book Is Still Not Written and What to Do About It with Gillian Whitney

  Sep 22, 202619 minS3

  You have the idea. You have the expertise. You might even have a landing page with a waiting list. But the book? Still not written. In this solo episode, Gillian Whitney gets honest about the real reasons smart, accomplished people stall out on writing their book. Spoiler: it is almost never about being too busy. From fear of judgment to perfectionism at the starting line to the surprisingly common issue of control, she unpacks what is really going on and why she calls them "safe problems." This episode is also for anyone who has been quietly wondering if they have left it too late. Gillian shares why there is no expiration date on writing your book, what Paulo Coelho's experience writing The Alchemist can teach us about just beginning, and two practical things you can do right now to get unstuck and moving forward. Because your book is not going to write itself. And the person waiting to read it is already out there. Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com

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  Episode #37

  107: Take Off the Author Hat, Put On the Marketing Hat: How Video Sells Books with Annette Richmond

  Sep 15, 202630 minS3

  You wrote the book. But if you're not showing up on camera talking about it, does anyone actually know it exists? In this episode of the Easy Peasy Books Podcast, I'm sharing a conversation I originally recorded live on Substack with my friend Annette Richmond, a video coach who helps consultants and entrepreneurs stop dreading the camera and start showing up on it. Annette and I get into why every author needs to take off the author hat and put on the marketing hat, and why video is still the fastest way for people to get to know, like, and trust you enough to actually buy your book. We cover how to pull off an unboxing video without accidentally showing your home address, why a "why I wrote this book" video belongs in every author's launch plan, and how I used AI generated dachshund videos (yes, really) to promote my last book without ever feeling salesy. We also talk about why it's never too early and never too late to start documenting your book journey on camera, and what to do if the thought of turning on the camera still makes you want to run and hide. Annette Richmond: linkedin.com/in/annetterichmond Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com

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  Episode #36

  106: KDP Select: Yay or Nay for Your Business Book? with Gillian Whitney

  Sep 8, 202630 minS3

  You've written the book and now it's time to upload your manuscript to KDP (Kindle Direct Publishing). You need to decide, right then and there, if you should exclusively go all in with Amazon only... or keep your options open, knowing it's not a decision you can just walk back tomorrow. Which is why it's critical you totally understand how KDP Select works before you say yay or nay. In this week's solo episode, I'm walking you through exactly what KDP Select does, the exclusivity trade-off nobody explains clearly, and a renewal trap that's caught more than one of my clients off guard. I'll also share why I protect two of my own six books from ever going free, and a strategic trick for using your free days with an advance reader team before launch day even arrives. By the end, you'll know exactly what you're trading away, and what you're getting in return, before you ever tick that box. 0:41 – What Is KDP Select? 3:24 – My Own Story: Fear and My First Book 5:56 – The Exclusivity Catch and Your Sales Rank 9:22 – Kindle Countdown Deals (and Why You Can't Do Both) 12:46 – Strategy: Who Should Actually Use This 19:11 – Two Traps to Watch For (Auto-Renewal and KU Pricing) 23:50 – Street Teams, New vs. Existing Authors, and the Wrap-Up Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com

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  Episode #35

  105: Leveraging Visibility: Trade Reviews, Awards, and Author Credibility with Susan M. Barber

  Sep 1, 202633 minS3

  You published your book. Now what? A lot of authors hit publish and just hope for the best, but that's not what today's guest did. She went after trade reviews, she applied for awards, and she found a way to get her self-published book into actual libraries. If you've ever wondered whether any of that stuff is worth the effort, this episode is going to answer that question. In this week's episode of the Easy Peasy Books Podcast, I sit down with author and visibility coach Susan Barber to talk about her journey from twenty-six years in corporate I.T. to writing two books, The Visibility Factor and Your Journey to Visibility Workbook, and building a podcast around the same message. We get into how she landed trade reviews that compared her to Brene Brown, what it took to become a Foreword INDIES finalist and bronze winner, why she skipped an ebook version of her workbook, and her advice for introverted authors who feel like promoting their book is the hardest part of the whole process. 0:41 – Why Visibility Matters for Authors 5:59 – Turning a Book Into a Podcast and Expanding Your Message 8:12 – How Trade Reviews Build Credibility for Your Book 10:41 – Why Susan Created a Workbook as Her Second Book 16:41 – Publishing Decisions: Formats, Audiobooks, and Knowing When to Launch 21:48 – Book Awards, Libraries, and New Ways to Reach Readers 26:16 – Why Authors Have a Responsibility to Market Their Books Susan M. Barber: linkedin.com/in/susanbarbercoaching Gillian Whitney: linkedin.com/in/gillianwhitney For more information checkout EasyPeasyBooks.com

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