Episode #19
Is Higher Ed Preparing Students for the Jobs of Tomorrow? | Justin Fisher
What happens when the degree students are earning prepares them for a job market that no longer exists? In this episode of The Education Marketing Leader, Chris Rapozo sits down with Justin Fisher , Director of Marketing Intelligence at Yeshiva University and Cardozo School of Law , to talk about one of higher education’s biggest challenges: preparing students for careers in a workforce being rapidly reshaped by AI. They explore whether universities have gone far enough in connecting education to employability, why career outcomes and earning potential need to become a bigger part of the value conversation, and whether institutions should rethink the types of programs they offer. Justin also shares his perspective on AI’s impact on entry-level careers, the growing value of practical and career-focused education, and why universities need stronger connections with employers to understand what skills the workforce actually needs. But preparing students for work shouldn’t mean abandoning what higher education has always done well. Chris and Justin also discuss the continued importance of curiosity, critical thinking, and challenging ideas. If higher education wants to remain relevant, the question is no longer simply whether students graduate. It’s whether they’re prepared for what comes next.
