Email After Hours: The Podcast for Email Senders

Welcome to Email After Hours by Sender Score, powered by Validity.By day, we help email senders all over the world boost their email performance. Once we’re off the clock, we interview email marketing experts to talk about email fails, spam, privacy laws, metrics that matter, content that converts—and anything else that keeps senders up at night. Nothing is off-limits. We know what works in email–and we know the road to your next great campaign is getting bumpier by the day. So, we’re making it our mission to answer the single most important question for senders: How can we give email subscribers what they really want? To find out, join us after hours. Hosted by Danielle Gallant, Senior Email Strategist, and Guy Hanson, VP of Customer Engagement at Validity, Inc.

Email After Hours: The Podcast for Email Senders is a business podcast hosted by Sender Score Powered By Validity, with 68 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Sender Score Powered By Validity hosts Email After Hours: The Podcast for Email Senders, a business show with 68 episodes published.

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  Episode #62

  From Shell to KFC: How to Turn Email Program Red Flags into Quick Wins with Phil Ireland

  Aug 7, 202533 minS1

  What better way to learn about email than by speaking to a professional email problem-solver? <br><br>Email consulting requires a balance of technical expertise, client education, and strategic problem-solving to deliver results, and today we’re getting the inside scoop from one of the best!<br><br>In this episode of Email After Hours, hosts Guy Hanson and Danielle Gallant welcome Phil Ireland, an email marketing consultant with over 16 years of experience working with major brands like Shell, KFC, and American Express. They explore the nuances of email consulting, from initial client discovery to common program problems and implementing sus...

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  Episode #61

  Stop Sending Boring Cold Outreach Emails (and Start Building Real B2B Relationships) with Sara Kappler

  Jul 24, 202533 minS1

  Hi (firstname), are you tired of boring B2B outreach? Then this podcast episode is for you! <br><br><br>Today, hosts Guy Hanson and Danielle Gallant welcome Sara Kappler, founder and CEO of Centric Squared, to explore the nuances of B2B email marketing. She compares and contrasts B2B  with B2C approaches and finds ways to build meaningful, long-lasting relationships with customers. <br><br>Even though you might be selling B2B, you’re still dealing with a person on the other end!<br><br>What you'll learn:<br><br>How to navigate B2B email challenges, inclu...

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  Episode #60

  Snooze or Lose: How One Button Can Reduce Email Unsubscribes by 80% | Part 2 with Chad White

  Jul 10, 202527 minS1

  We’re back with part 2 of our email ROI conversation with Chad White! <br>In part one, we uncovered how some of our favorite email marketing metrics might be lying to us. (We’re looking at you, email ROI…). Now, it's time to take action! Join Chad, Danielle, and Guy as they share tips to boost engagement, eliminate red-flag metrics, and break you out of the wishy-washy ROI cycle for good.<br><br>What you'll learn:How to shift from channel-centric to customer-centric metrics for more meaningful insightsThe pivotal role of customer data platforms (CDPs) in accurate, customer-focused analyticsHow snooze functio...

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  Episode #59

  From 85% to 97% Deliverability: The Million-Dollar Opportunity You're Missing | Part 1 with Chad White

  Jun 26, 202531 minS1

  <br>So how much did we ACTUALLY make with that campaign? 🤔<br><br>Email is often hailed as one of the highest ROI channels, but calculating the exact return on investment for a campaign remains a tricky challenge for marketers.<br><br>That’s why Guy Hanson and Danielle Gallant are thrilled to welcome back Chad White, Head of Research at Oracle Digital Experience Agency, to dive deep into the complexities of email marketing ROI. Together, they unpack common calculation mistakes, overlooked factors that affect program performance, and how these missteps could leave you sidelined from million-dollar opportunities. 💰<br><br>What you...

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  Episode #5

  [Limited Series]🥫SPAMAGEDDON🥫 12 Deliverability Hacks You Need Now 📬

  Jun 19, 202516 minS1

  The flaming finale of our SPAMAGEDDON crossover series is here! 🔥 <br><br>Danielle, Guy, and Jay are bringing the heat with rapid-fire tips to boost your email deliverability today—from opt-in best practices to AI preparation.  <br><br>We hope you’ve loved this collaboration with GURU Media Hub’s Do This, Not That podcast. Check out their show for even more hot marketing tips and remember—the battle for the inbox is far from over. 💥 Keep on fighting! 💪 <br><br>Do This, Not That <br>Apple: https://podcasts.apple.com/us/podcast/do-this-not-that-marketing-tips-with-jay-schwedelson/id1701260891  <br><br>Spotify: https://open.spotify.com/show/7eiO...

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