Evolving Digital

Welcome to "Evolving Digital," the podcast exploring the latest insights and innovations in high-tech and manufacturing (HTM). We bring you industry leaders, including B and C-level executives and experts, who share their experiences and perspectives on technological advancements and trends. Targeted at B2B professionals, our podcast engages decision-makers, thought leaders, and influencers keen on staying ahead. Join our community to connect with experts, spark innovation, and drive industrial transformation. Tune in to "Evolving Digital" and be part of shaping the future of the HTM sectors.

Evolving Digital is a technology podcast hosted by Unknown Host, with 20 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts Evolving Digital, a technology show with 20 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #9

  S2E9 – Jennifer Schoop: Building trust through integration: navigating complex marketing campaigns

  Jul 24, 202549 minS2

  <p>In this podcast episode, we speak with Jennifer Schoop about the art of leading integrated marketing campaigns across diverse stakeholder groups. We explore how effective marketing leadership requires creating environments where technical and creative teams can bridge their communication divides. Jennifer shares candid insights from her experience transforming a failing automotive campaign into a success story by breaking down silos and fostering genuine collaboration. Throughout our conversation, she reveals practical approaches for maintaining stakeholder trust during periods of uncertainty and transformation.</p><p><br></p><p>In this episode, we cover the following subjects: </p><p><br></p>How...

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  Episode #9

  S2E9 – Jennifer Schoop: Building trust through integration: navigating complex marketing campaigns

  Jul 18, 202549 minS2

  <p>In this podcast episode, we speak with Jennifer Schoop about the art of leading integrated marketing campaigns across diverse stakeholder groups. We explore how effective marketing leadership requires creating environments where technical and creative teams can bridge their communication divides. Jennifer shares candid insights from her experience transforming a failing automotive campaign into a success story by breaking down silos and fostering genuine collaboration. Throughout our conversation, she reveals practical approaches for maintaining stakeholder trust during periods of uncertainty and transformation.</p><p> In this episode, we cover the following subjects:</p><p> How Jennifer successfully transformed a failing au...

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  Episode #8

  S2E8 – Michel Claassens: The transformation cowboy: creating systems within systems

  Jul 4, 202545 minS2

  <p>In this podcast episode, we speak with Michel Claassens about the evolving nature of leadership in digital transformation. We explore how organizations must adapt their leadership approaches as AI redistributes knowledge and power throughout their hierarchies. Michel, a digital transformation veteran with experience across Phillips, Signify, and AkzoNobel, shares candid insights from decades of leading complex initiatives, revealing both the strategic frameworks and practical tactics that differentiate successful transformations from failed ones.</p><p>In this episode, we cover the following subjects:</p>Why digital transformation always has "the component of transformation attached to it" requiring leaders to connect...

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  Episode #7

  S2E7 - Giels Brouwer: Scope, Scout, Match: a universal data framework for decision making

  Jun 20, 202548 minS2

  <p>In this podcast episode, we speak with Giels Brouwer about the critical gap between data collection and decision-making that hampers many organizations. We explore how his systematic scouting framework can transform how companies identify opportunities and talent. Giels, serial entrepreneur and founder of SciSports and Akela Hub, shares candid insights from his journey that began with a football management game and evolved into a thesis that generated partnerships with over 100 football clubs and €10 million in funding.</p><p><br /></p><p>In this episode, we cover the following topics:</p>The entrepreneurial journey that led Giels from playing Football Ma...

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  Episode #6

  S2E6 – Judith Wolting: Marketing as a growth engine: bridging the sales-marketing divide

  Jun 6, 202543 minS2

  <p>In this podcast episode, we speak with Judith Wolting about the critical misalignment between sales and marketing that hampers growth in many B2B organizations. We explore why marketing continues to be mistakenly viewed as a cost center rather than the growth engine it should be. Judith, Global Marketing and Insights Sales Director at Malvern Panalytical, shares candid insights from her career transition from B2C to B2B marketing, revealing how her team directly contributes to one-third of system order value despite persistent misconceptions about marketing's role.</p><p><br>In this episode, we cover the following subjects:<...

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