
Episode #10
Episode #10: Built. Sold. Sold Again. The story of WumDrop’s double acquisition by Massmart and Walmart, with Simon Hartley
<p>Aaron chats with Simon Hartley, founder of WumDrop, who takes us through his rare journey of selling the same company twice, first to Massmart, then to Walmart.</p><p>From humble beginnings delivering diapers in a Ford Fiesta to building one of South Africa’s most innovative logistics companies, Simon shares the real behind-the-scenes story of how WumDrop pivoted, scaled, and ultimately became a strategic asset inside two of the country’s biggest retailers.</p><p>In this episode, Simon breaks down the emotional and strategic lessons from both exits, what founders get wrong about dealmaking, and why post-acquisition inte...

