Experiment Nation: The Podcast

Every week we share:- Interviews with the Best Conversion Rate Optimization (CRO) professionals and Experimenters from around the world- Conference sessions / TutorialsRecent recognition:- Top 10% of most followed Podcasts on Spotify experimentnation.substack.com

Experiment Nation: The Podcast is a business podcast hosted by Rommil from Experiment Nation, with 183 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Rommil from Experiment Nation hosts Experiment Nation: The Podcast, a business show with 183 episodes published.

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  Experiment Nation: The Podcast

  S6E8 - AI vs Humans in Research… Who Actually Wins?

  Apr 17, 202637 minS0

  <p>Most teams say they “do research”… but very few actually do it well.In this episode, we break down what real customer research looks like in CRO and growth. From analyzing 200+ survey responses manually, to why AI still struggles with qualitative data, to the politics that slow everything down.We also get into:Why AI fails at nuanced research (and what it misses)How to actually analyze open-ended survey responsesThe biggest mistakes teams make with surveysWhy companies avoid talking to customers (and why that’s a red flag)How research becomes a political nightmare in larger orgsWhen you should sample v...

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  Experiment Nation: The Podcast

  S6E7 - Ways to destroy an experimentation culture

  Apr 1, 202630 minS0

  <p>In this episode, we dive into the realities of CRO (Conversion Rate Optimization) today — from AI anxiety to experimentation culture and how teams should actually be structured.</p><p>We start with a surprisingly philosophical take on photography and overthinking, then quickly shift into what’s really happening in the CRO and AI space right now.</p><p>We discuss:</p><p>* Why AI might be making everything look the same</p><p>* The growing fear (and noise) around AI in CRO</p><p>* How to structure CRO teams: centralized vs hybrid vs embedded</p><p>* Why experimentation still stru...

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  Experiment Nation: The Podcast

  S6E6 - The Uncomfortable Truth About AI, ROI, and CRO Careers

  Mar 27, 202635 minS0

  <p>In this episode, we answer real, unfiltered questions from the CRO and experimentation community. We dig into how far AI can realistically help with experimentation, why revenue metrics like ARPU are a nightmare for MDE calculations, how to handle sketchy interview “audits,” and why ROI conversations never seem to end.No hype. No magic bullets. Just honest perspectives from people actually doing the work.Topics include:</p><p>* Where AI helps (and quietly breaks) CRO workflows</p><p>* How to think about MDEs for continuous metrics like ARPU</p><p>* Making time for research when you’re already drowning</p><p>...

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  Experiment Nation: The Podcast

  S6E5 - The Biggest Myths in A/B Testing (Why CRO Fails)

  Mar 23, 202632 minS0

  <p>A real conversation about why A/B testing doesn’t magically fix broken businesses.We break down the biggest CRO myths, why copying case studies fails, how experimentation tools really get chosen, and what actually causes friction between CRO, UX, and research teams.For CROs, experimenters, product, growth, UX, and analytics leaders.1:38 The biggest myth in A/B testing3:00 The one-person CRO team fallacy4:34 Why copying tests never works10:44 Choosing an experimentation platform14:39 Working with “difficult” clients</p> <br/><br/>This is a public episode. If you would like to discuss this with other subscribers or get access to bonus...

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  Experiment Nation: The Podcast

  S6E4 - CRO, Burnout, and Finding Meaning in the Work

  Mar 14, 202633 minS0

  <p>In this episode, we go off-script and cover everything from CRO strategy to existential questions.We talk through:How to recover after being shaken at workWhy long-form content still matters in experimentationCRO differences between B2B, SaaS, and ecommerceWhy website redesigns without A/B testing backfireHow beginners can gain real CRO experienceWhat it actually takes to get people to listen to dataAnd yes… the meaning of life (besides 42)This episode is less about “perfect answers” and more about how CRO, experimentation, and work actually play out in the real world.If you work in experimentation, product, growth, or analytics, this o...

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