
Episode #2
Inside the Customer Experience: How Sitecore Powers Modern Digital Experiences
<p>In this episode of Fireside, Josh Hover explore's digital experience from the perspective of the teams responsible for delivering it every day. Heather Nicholls, Sr. Digital Product Manager at GCI Communications, shares how her organization has evolved its approach to content, data, and personalization over more than a decade working with Sitecore.</p><p>They focus on how digital experience platforms move beyond technology decisions to become enablers of marketing agility, improved customer journeys, and more informed decision making. Heather provides insight into how her team has approached platform adoption, what has changed as expectations for digital experiences have...

