
Frankly Speaking | Real World Topics With Real World Experts
The Foundation of Sustainable Poultry Production
Feed hygiene is often treated as a food safety measure. But its impact reaches much further across the poultry production system. In this episode, we explore why feed hygiene should be viewed as a foundation for sustainable poultry production, supporting bird health, performance consistency, operational efficiency and long-term system resilience. The conversation examines how microbial pressure, ingredient quality and feed handling can create downstream effects on FCR, mortality, medication use, downtime and resource efficiency, often before those impacts are clearly visible. We also look at what effective feed hygiene programs require in modern, high-throughput production environments, including the role of processing, targeted interventions, sampling, verification and data-driven decision-making. Ultimately, sustainable poultry production is not only about responding more efficiently when problems occur. It is about building systems that prevent avoidable losses, reduce variability and perform more consistently over time.






