
Ghetto CEO
Ep. 11 Ghetto CEO News: Topicals - How Gen Z Made Skincare Go Viral
<p>How did a Gen Z-founded skincare brand disrupt a billion-dollar beauty industry? In this episode of Mini Marketing, we’re breaking down the rise of Topicals—a brand that turned mental health, meme culture, and skin acceptance into a viral movement. From packaging that feels like pop art to campaigns that prioritize real people over perfection, Topicals didn’t just launch products—they launched conversations.</p><p>We’ll explore how Topicals built a cult-like community, shifted the narrative around beauty standards, and used cultural intelligence to dominate social media.</p><p><br></p><p>Plus: What YOUR brand can learn...






