
Episode #50
The Creator Economy: When Content Is the Business
<p > We usually talk about content as a marketing tactic to grow a business. But what if content is the business? This week, we're diving into the world of creators with Gil Kruger. Gil is the founder of Best Regards Media, a talent management and production company that represents some of the best narrative storytellers on social media.</p> <p >We talk about:</p> <p >What the Creator Economy actually is</p> <p >How creators make money through brand deals and partnerships</p> <p >The difference between an influencer and a creator (and why it matters)</p> <p >Metrics that b...

