H2H Sales Automation Podcast

If you believe that the human approach is the only one that sells, you’re in the right place. Our podcast is dedicated to growing-business owners, CEOs and sales leaders who want to achieve goals faster through H2H sales & marketing automation. We invite our clients and guests from the UK and worldwide for a short 20 min interview to inspire you and improve your business.

H2H Sales Automation Podcast is a business podcast hosted by Bart Kowalczyk, with 32 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Bart Kowalczyk hosts H2H Sales Automation Podcast, a business show with 32 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  H2H Sales Automation Podcast

  EP 32 - Why Most AI Project Fails & It is not the Technology

  Jul 23, 202629 min

  In this episode of the H2H Sales Automation Podcast, Bart sits down with Michael Anderson, an executive coach and leadership expert, to explore why most AI projects fail and it's not the technology. We discuss the surprising statistics behind AI implementation failures and the critical role of human leadership in navigating this new landscape. Michael shares insights from his extensive experience in ERP implementations and leadership consulting, emphasizing the importance of focusing on people and processes over just technology. We also delve into the psychological factors driving AI adoption, such as FOMO and board pressure, and how leaders can strategically pilot AI projects to enhance productivity without fear. Join us for a thought-provoking conversation on the future of AI and human-centric leadership.

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  H2H Sales Automation Podcast

  EP 31. AI Governance: Why Every Business Needs to Take Control Before It's Too Late

  Jun 8, 202621 min

  In Episode 31 of the H2H Sales Automation Podcast, I, Bart welcomes Sam Easton, project manager at Automate Now, to discuss the crucial topic of AI governance. As businesses increasingly rely on AI, understanding and managing its impact is vital. We explore why AI governance matters for commercial teams, the potential pitfalls of relying solely on platform controls, and the risks of shadow AI. Sam shares insights into a practical governance framework designed for marketing, sales, and operations professionals. We also delve into real-world case studies, such as the Air Canada tribunal ruling, to highlight the importance of AI oversight. Join us as we navigate the complexities of AI governance and offer actionable steps to ensure compliance and safeguard your business's reputation.

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  H2H Sales Automation Podcast

  Ep 30: ​What’s New in HubSpot and What It Means for Pipeline Growth

  Apr 20, 202612 min

  In this episode, Bart talks about HubSpot’s latest updates for 2026 and how the company is using AI to help businesses grow in real ways. Bart explains why context and value matter so much when using AI. They also look at new HubSpot features designed to improve customer engagement and make sales work easier. This includes Answer Engine Optimisation (AEO), updates to Breeze Assistant, and the new prospecting agent. Throughout the episode, Bart shares practical ideas on how these tools can help businesses personalise their outreach, qualify leads more effectively, and build a more human approach to sales in a digital world. Connect with Bart: https://www.linkedin.com/in/bart-kowalczyk/ Sign up for the webinar: https://luma.com/g5f3cmfn

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  H2H Sales Automation Podcast

  Ep 29 - Why Is My Sales Team Busy But Not Hitting Targets?

  Mar 3, 202616 min

  What do you learn when you take two days in London, attend events with founders and senior leaders, and simply listen? In this episode, Bart Kowalczyk is joined by Russell Dalgleish — serial Scottish entrepreneur and cross-border growth expert — to reflect on what they heard from business leaders across professional services, technology, and finance.The conversation covers why sales teams are busy but not hitting targets, why go-to-market strategy should never start with a technology question, and why the businesses that win are still the ones that know how to have a proper conversation.If your growth feels harder than it should, this episode is worth 30 minutes of your time.Topics covered: Why most B2B growth challenges are clarity problems, not sales problems The 80/20 reality of where your best clients actually come from What human-led sales looks like in a world full of automation How to approach a new market without making expensive assumptions Why trust is still the single most important currency in business

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  H2H Sales Automation Podcast

  Ep 28 - How HubSpot Agencies Are Preparing for 2026

  Jan 15, 202617 min

  In this episode of the H2H Sales Automation Podcast, I delve into how HubSpot agencies are gearing up for 2026. Broadcasting from the Grow Europe event in London, I engage with industry experts like Brian Mackey from Baskey Digital and Steven Marshall from Automate Now! to explore the evolving landscape of AI in sales and marketing. We discuss the hurdles businesses face with AI integration and the importance of maintaining a human touch in automation. Our conversation highlights AI as a powerful tool for brainstorming and learning, while emphasizing the need for human creativity and ethics in its application. Join us as we explore strategies for leveraging AI to enhance human-to-human interactions and prepare for future challenges. Connect with Podcast Host via Linkedin: https://www.linkedin.com/in/bart-kowalczyk/

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