
Episode #87
AI Slop vs Human Selling: How to Stand Out When Everyone Sounds the Same
Everyone has the same AI now. Which means everyone's outbound is starting to sound exactly the same. So how do you actually stand out? In this episode, James Bissell is joined by two of The Revenue Enabler team, Emma Paton (Helt) and Salva Jimenez, who turn the tables and put the questions to James. The theme: AI slop versus human selling, and why leaning into the human side of the job is becoming the sharpest differentiator a seller has. If your team has AI licences but no real lift in win rate or pipeline, this conversation will show you where it's going wrong. KEY THEMES - AI slop vs human selling as a differentiator - Why teams repeat the 2017 sales tech mistake with AI - Using AI to improve execution, not just automate it - Practical AI use cases: Prompt Cowboy, custom GPTs, projects - Vibe coding your own sales tools without buying bloat - Why video is becoming a top outbound channel - In-person workshops to multi-thread and build consensus - Why AI is eroding critical thinking and how to protect it - Financial storytelling and building buyer confidence - The small human touches that win six-figure deals MORE ABOUT JAMES - Host: James Bissell, founder of The Revenue Enabler - LinkedIn: https://www.linkedin.com/in/james-bissell1/ - Website: https://www.therevenueenabler.com MORE ABOUT EMMA - Guest: Emma Paton (Helt), The Revenue Enabler - LinkedIn: https://www.linkedin.com/in/emmabpaton/ MORE ABOUT SALVA - Guest: Salva Jimenez, The Revenue Enabler - LinkedIn: https://www.linkedin.com/in/salvajimenez/ Free Sales Resources: → Do you need more pipeline? → Is your win rate too low? → Do you need to close bigger deals? I’ve created a load of free resources to help you solve the problems above. Free Prospecting Course: Included is the cold call script my last team used to go from 6-60 meetings per month, cold email templates, video and voice note scripts and more. Free Downloads: Instantly download sales resources, including the MEDDPICC deal score sheet, Ghosting Playbook, Demo Checklist, Rapid Research AI, and more. The Sales University: Get a 7 day free trial to 400+ sales training lessons, 1:1 and group coaching, AI agents and more. Find all these and more at therevenueenabler.com ( https://therevenueenabler.com ) Hosted on Acast. See acast.com/privacy for more information.






