
Episode #167
Better Sales, No High-Pressure Tactics | Hole in the Wall Business Podcast Ep. 167 ft. Sean Lyden
In Episode 167 of The Hole in the Wall Business Podcast, Bill and James sit down with Sean Lyden, founder of Systematic Selling, for a conversation about building a sales process that works without relying on high pressure tactics.Sean first joined the podcast back on Episode 111. That conversation turned into a working relationship with Hole in the Wall. They talk about networking without coming across as desperate, creating a useful elevator pitch, preventing sticker shock before an estimate is delivered, running a one-call close, and "up-serving" instead of upselling.Sean breaks down something that gets overlooked in sales: the sales process is already part of the customer experience. Give them clarity without taking away their ability to make the decision, and everyone involved wins.If you own a home service business, sell estimates, manage a sales team, or simply hate the idea that good sales has to feel pushy, this conversation is worth hearing.Join the Hole in the Wall Business Podcast Facebook Group:https://www.facebook.com/groups/hiwpodcastLearn more about Hole in the Wall:https://www.holeinthewall.com/Interested in Hole in the Wall Franchising?https://www.holeinthewallfranchising.com/Chapters |00:00 Hole in the Wall's First Video Podcast00:04:44 Closing More Sales Without High-Pressure Tactics00:13:20 Why Sales Training Gets More Valuable After the Real Work Starts00:20:37 Why a One-Call Close Doesn't Have to Be Pushy00:30:13 Why Customers Need You to Lead the Process00:34:02 Where to Find Sean#SalesTraining #HomeServices #Sales #SmallBusiness #BusinessGrowth #CustomerExperience #ServiceBusiness #SalesProcess #Entrepreneurship #BusinessPodcast

