Home Builder Marketers
Building Systems, Forecasting Cash Flow, and Running a $100M Build Company ft. Dan Morton from JACK App
Seth and Nicholas sit down with Dan Morton, founder of JACK App and owner of a construction company in Australia that builds over 200 homes a year and turns over more than $100 million, all while he runs the software company from Houston, Texas. Dan shares how he went from a plumbing apprentice who dropped out at 15 to running two businesses at once, why roughly 80 percent of construction companies fail because of cash flow and not craftsmanship, and how live financial forecasting lets a builder see their bank balance a year in advance. They also get into AI in the trades, why answer engines are replacing Google search, and how builders can show up in AI results. Whether you are a custom builder buried in admin or an owner trying to scale without hiring, this one is packed with the systems and mindset that separate the builders who grow from the ones who stall. Hit play and steal the playbook. homebuildermarketers.com
