How NOT To Start A Damn Brewery: the podcast

People of Earth, I would like to welcome you to the How NOT To Start a Damn Brewery: the podcast. In this podcast I consider it my duty to share the sometimes gory but always honest truth hidden in the craft beer industry. Mainly that it rarely operates like a business. Margins are trash, distributors are garbage and capital expenditures are a raging dumpster fire. But many of the people are badasses.I autopsy deceased breweries, retailers and distributors. I talk with wineries, breweries and distilleries. All in the search for ways to lure out profitability and best practices.

How NOT To Start A Damn Brewery: the podcast is a business podcast hosted by Kelly KfM Meyer, with 81 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Kelly KfM Meyer hosts How NOT To Start A Damn Brewery: the podcast, a business show with 81 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  How NOT To Start A Damn Brewery: the podcast

  Black Hops Brewery - Dan Norris

  Sep 29, 20251h 24mS0

  <p>In the early days of Australia’s craft beer explosion there was a brewery that out cooled all the others. I remember seeing their tight branding, the confidence that exuded from their marketing and their insane growth trajectory and just being immediately jealous of Black Hops Brewery. </p><p><br /></p><p>When I sat down to write my book in 2019 I even found out these guys had already written one about their start-up process. And they did a podcast. They looked successful. People were raving about them. They were beating the odds. </p><p><br /></p><p>Then a fe...

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  How NOT To Start A Damn Brewery: the podcast

  Rule G Brewing - Ralph and Lisa

  Sep 8, 20251h 39mS0

  <p>Ralph Rapa wanted to open a small craft brewery on his terms. He wanted it to reflect his life in the American railroad industry. He wanted it to be comfortable, unpretentious and fun. </p><p><br></p><p>So he enlisted his longtime friend Lisa Henrie to handle marketing, HR and PR, raised some capital and shoveled coal in the engine of Rule G Brewing Company in South Florida. </p><p><br></p><p>After a solid start, the brewery was plagued by catastrophe after calamity. Anyone who doesn’t listen to this show would be shocked to hear what...

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  How NOT To Start A Damn Brewery: the podcast

  Einhorn Beer Company - Doug Martin

  Aug 15, 20251h 12mS0

  <p>Doug Martin is a guy who has just about done it all. </p><p>From working in beer in Germany to opening a brewery in California to pivoting to non-alcohol products, he’s followed many of the playbooks that the craft beer talking heads are claiming will save your business. </p><p><br></p><p>But he’s on this show because the many beer-related businesses and non-beer production businesses he had his hands in have all closed down. </p><p><br></p><p>Doug has a wealth of experience to share with us about what he tried, why it didn...

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  How NOT To Start A Damn Brewery: the podcast

  Elsewhere Brewing - Sam and Sara Kazmer

  May 8, 20251h 29mS0

  <p>Sam and Sara Kazmer brought great craft beer to a market they felt was underserved - Atlanta, Georgia when they flipped on the lights at Elsewhere Brewing in 2020. </p><p><br></p><p>They wanted to produce award-winning beer in a unique, community-event driven taproom. They wanted to create space, community and memories for themselves and every customer that shared in their dream. And, as we’ll hear in the 4th segment, they were successful. </p><p><br></p><p>The whole project was an amalgamation of the experiences they had researching craft beer while traveling the world. Drinking, tast...

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  Episode #6

  Landmark Beer Company - Kiernan May

  Mar 21, 20251h 13mS7

  <p>Kiernan May is a cool guy. </p><p><br></p><p>He transitioned from a corporate career to open a brewery in New York with big dreams and a bigger bag of passion. </p><p><br></p><p>His brewery was built on Kiernan’s analytic and logical understanding of the world that surrounded him. He put the pieces and plans together in a way that was structured and strategic. He grew sensibly, understanding his limitations and how to operate within them. He leveraged his contact brewing model and the flexibility that it gave him to utilize other sales chan...

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