Ignite Your Estate Agency

Welcome to the Ignite Podcast, specifically designed to help estate agents ignite the growth of their agency, hosted by Sam Ashdown and Phil Jones. We'll share original content on all things marketing and agency related - from growth and lead generation, to creating and developing your personal brand and building a dream team. You'll hear from the biggest and best marketers, experts and agency coaches from around the world in exclusive interviews. And discover our top level tips, tricks and tactics that are designed to help YOU accelerate the growth of your business. About Sam and Phil: Sam and Phil are mother-in-law and son-in-lawn and co-directors of AshdownJones (the Lake District estate agency), AJ Mastermind (the home of world-class independent estate agency growth) and several other companies. Collectively they have a couple of decades of industry experience between them. We hope you enjoy the Ignite podcast. Let us know what you think by leaving a review. If you want to find

Ignite Your Estate Agency is a business podcast hosted by Sam Ashdown & Phil Jones, with 241 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Sam Ashdown & Phil Jones hosts Ignite Your Estate Agency, a business show with 241 episodes published.

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  Episode #236

  "A banana skin around every corner" - and other agency wisdoms from Malcolm Prescott of Webbers

  Oct 30, 202557 minS0

  <p><b>Sam sits down with Malcolm Prescott, Managing Director of Webbers Estate Agents, to talk about the shifting landscape of estate agencies, discussing what it takes to maintain market leadership across a wide geographical area and explore challenges around team training, client service, and adapting to changing market conditions.</b></p><p><b>Hear Malcolm’s take on what the relentless Rightmove price increases mean for estate agency owners, and the impact technology and AI will have on the future of property marketing. Sam and Malcolm also discuss the fine balance between tradition and innovation, sharing practical steps for bo...

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  Episode #235

  Estate Agents: You’re Doing Social Media Wrong (and How to Fix It)

  Oct 23, 202520 minS0

  <p><b>Sam is joined by Liam and Tess from Hussell Up Social for part two of their interview about social media for estate agents. Why are most estate agents approaching digital platforms the wrong way? Liam and Tess reveal how to build an effective strategy that delivers results.</b></p><p><b>Find out the optimum frequency for posting, why you should prioritise quality over quantity, learn about campaign planning, and what practical steps to take to nurture engagement. </b></p><p><b>After roasting the AshdownJones Instagram page, Sam challenges Hussell Up to take over their account for a...

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  Episode #234

  The Truth About Why Most Estate Agents Flop on Social Media

  Oct 16, 202543 minS0

  <p><b>Sam is joined by Tess and Liam from Hussell Up Social on this week’s episode to discuss why most estate agencies struggle on social media, and what to do about it. The common pitfalls of estate agency content range from over-posting listings to neglecting team stories and engagement.</b></p><p><b>Tess and Liam share practical steps for owners looking to improve their online presence, by auditing current content, defining strategy and empowering a dedicated team member to look after the social side of the business. Sam reflects on the challenges of balancing social media with ev...

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  Ignite Your Estate Agency

  The Autumn Budget - what’s in it for us?

  Oct 9, 202537 minS0

  <p><b>Sam and Phil look at what might be coming up in the autumn budget, breaking down the rumours and how they might impact buyers, sellers, renters, landlords and estate agency owners. </b></p><p><b>Get insights on proposed capital gains tax changes and applying national insurance to rental income, and how these changes could influence seller and landlord behaviour.</b></p><p><b>How are AshodownJones anticipating market shifts, and keeping the agency team resilient? Sam and Phil walk through practical considerations for estate agents, and owners navigating the weeks to come.</b></p><p><br/></p><p...

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  Ignite Your Estate Agency

  Carrots and Sticks - Keeping your team motivated in a flat market

  Oct 2, 202532 minS0

  <p><b>Sam shares her strategies for keeping your team engaged in a flat market, discussing the challenges of fragmented market conditions and why motivating teams is more crucial than ever for estate agency owners.</b></p><p><b>What is the difference between “carrots” and “sticks” when leading a team? Learn why accountability systems, structured reviews, and recognition schemes matter for coaching performance. Get practical examples you can apply right away.</b></p><p><b>Tools like the ‘Action Impact Report” can address mistakes while building self-awareness, why regular check-ins and sharing small wins help keep spirits high, and the benefits...

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