Influencer Impact

A podcast from People First exploring the crossover between influencer marketing, social impact, and politics. Hosted by Ryan Davis and Nicole Dunger.

Influencer Impact is a business podcast hosted by People First, with 16 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

People First hosts Influencer Impact, a business show with 16 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

• 

  Episode #15

  Activating Impactful Influencer Programs With Tiffany Rivers

  Jun 17, 202631 minS1

  This month on Influencer Impact , Nicole sat down with Tiffany Rivers, VP of Emerging Media + Influencer Marketing at Media Cause, to talk about where the influencer industry is headed. From navigating constant change to building programs that create lasting impact, Tiffany shared what teams need to know in today's digital climate. Tiffany on LinkedIn: https://www.linkedin.com/in/tlrivers/ Digital Strategy Summit: https://www.centerfordigitalstrategy.com/digital-strategy-summit

  ListenShow Notes
• 

  Episode #14

  Don't Talk About Politics With Sarah Stein Lubrano

  Apr 28, 202649 minS1

  In this episode of Influencer Impact , Ryan sits down with Sarah Stein Lubrano to unpack her recent book, Don't Talk About Politics: Changing 21st Century Minds , and what the science actually says about persuasion. The conversation moves past the usual "change minds with facts" framing and into what actually works: identity, trust, and social context. They get into how that shows up in real communications work, especially for campaigns and organizations trying to reach fragmented audiences. Creators come into the picture as people already embedded in communities, showing up as authentic voices rather than institutional messengers. Sarah brings a deep, lived perspective, with a background in feminist and mutual aid organizing, teaching in prisons, and academic training with a PhD from the University of Oxford and a Master's from the University of Cambridge. Her work extends through the Sense and Solidarity Initiative and the Future Narratives Lab, and she's previously served as Head of Content at The School of Life. Follow her on Instagram , Substack , and Bluesky . https://bookshop.org/p/books/don-t-talk-about-politics-how-to-change-21st-century-minds-sarah-stein-lubrano/e74488cba3ff517f https://www.instagram.com/ sarahsteinlubrano/ https://sarahsteinlubrano. substack.com/ https://bsky.app/profile/ sarahsteinlubrano.bsky.social

  ListenShow Notes
• 

  Episode #13

  Clare O'Donoghue Velikić: How Progressive Campaigns Can Adapt to Europe's TTPA

  Mar 16, 202629 minS1

  This episodes special guest is Clare O'Donoghue Velikić, Founder & Director of ODV Digital, a consultancy that works with progressive campaigns across Europe. Clare joins us to talk about the EU's new Transparency and Targeting of Political Advertising (TTPA) regulations and what they mean for progressive political organizations. We dig into how campaigns can adapt their digital strategies, and explore practical ways both organic and paid programs can continue reaching voters while staying compliant with the new rules. Clare on LinkedIn: https://www.linkedin.com/in/clare-o-donoghue-velikic/ ODV Digital: https://odvdigital.com/ People First: https://peoplefirst.cc/

  ListenShow Notes
• 

  Episode #12

  Influencer Impact & Oops! Im an Influencer Featuring Gabriella Zutrau

  Feb 19, 202642 minS1

  In this special crossover episode of Influencer Impact and Oops! I'm an Influencer, we're joined by digital strategist and influencer Gabriella Zutrau. With a background in community organizing and political digital strategy, she breaks down what this next election cycle will look like online — and why creators and internet professionals matter more than ever. We discuss the shifting media landscape and why paid ads alone aren't enough. In 2024, Democrats outspent the GOP on paid media and still lost, while the right has spent years building powerful organic social ecosystems rooted in creator trust and community. That's why Gabriella and other digital strategists are calling for 15% of campaign paid media budgets to be shifted into organic social, creator engagement, and new media infrastructure. If you are interested in this click the link below and add your name to the list! https://bit.ly/theinternetpeople

  ListenShow Notes
• 

  Episode #11

  Episode 11: Team People First - Election Guide & 2026 Digital Predictions

  Dec 22, 202540 minS1

  People First's Ryan Davis, Nicole Dunger, & Ryan Long talk about their 2026 influencer election guide and 9 trends shaping digital strategy. Watch the live video: https://people1st.substack.com/p/live-with-team-people-first 2026 Election Guide: Activating Influencers in Politics & Advocacy: https://people1st.substack.com/p/2026-election-guide-activating-influencers 9 Trends Driving Digital Strategy in 2026: https://monthindigital.substack.com/p/9-trends-driving-digital-strategy

  ListenShow Notes

Recent guests on Influencer Impact. Study who booked and why before you pitch.

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.