
Episode #8
Geoff Nance - Wholesaling - Strategy & Execution “Drift”
Geoff Nance is the founder of Applied Distribution Lab. Throughout his career, he has both carried the bag and led distribution teams at leading firms, including Ivy Investments and John Hancock Funds. In this discussion, Geoff examines the “execution drift” he sees underway in the industry, shares his outlook for the wholesaling business over the next 10–20 years, and outlines what he believes wholesalers should prioritize going forward.

