
Know Your Ship
Why Turning Down Sales Built a National Brand
What’s the ROI of turning down a sale? Travis Stringham, owner of Origin Brand Merch, built a national custom merchandise business by rejecting quick transactions to focus on brand strategy, client trust, and long-term e-commerce growth. In this conversation, Travis shares his founder story—from leaving a commercial banking career to scaling a basement hustle into the origin story behind Junior Jazz and custom gear for pro sports teams, megachurches, and national corporate brands. He unpacks hard-earned business leadership lessons on running a family business with four owners, recovering from a $1M e-commerce software mistake, and navigating global supply chain, manufacturing, and tariff challenges. WATCH NEXT: How a Former Pastor Became Packaging's Top Sales Leader (Adam Peek): https://youtu.be/ASK6fRo0lHI?si=yCGW-Dv5UIc67yPT Key Timestamps: [00:00] — Turning Down a Sale to Protect a Client's Brand [00:33] — The Origin Story: From Basement Hustle to Junior Jazz [09:52] — Transitioning From Sports Jerseys to Corporate Merch [14:06] — Buying a Production Facility to Control Quality & Shipping [19:54] — Why Most Promotional Merch Fails (And How to Stand Out) [36:45] — How to Navigate Running a Business With 4 Family Owners [44:47] — Why Relationships Beat Price in B2B Sales [52:44] — The $1M E-Commerce Software Failure [1:00:54] — Navigating Tariffs & Global Sourcing Challenges Today ABOUT KNOW YOUR SHIP Know Your Ship features conversations with the builders, founders, and leaders behind growing companies. Presented by eHub, a platform for e-commerce shipping and logistics. Optimize your shipping logistics: https://www.ehub.com Connect with Travis & Origin Brand Merch: Travis's LinkedIn: https://www.linkedin.com/in/travis-stringam-0257083/ Origin Brand Merch website: https://originbrandmerch.com/ Origin Brand Merch LinkedIn: https://www.linkedin.com/company/origin-brand-merch/ Origin Brand Merch Instagram: https://www.instagram.com/originbrandmerch/ Origin Brand Merch YouTube: https://www.youtube.com/@OriginMerch Powered by www.ehub.com

