Two voices. Two perspectives. One goal: making you a better PreSales leader. Leading PreSales is a weekly podcast where Nate Hargrove and Ava Vasquez break down the real challenges of solution engineering leadership — in five minutes or less. Nate brings 12 years of SE leadership experience from enterprise SaaS. He's the pragmatist who's seen it all, led through reorgs and acquisitions, and knows what actually works at scale. Ava brings the builder's perspective — five years of leadership in high-growth Scale-Ups, where she built an SE team from zero to twelve and went from Series B to IPO. She challenges conventional thinking with modern frameworks and a coaching-first mindset. Each episode: one topic, one honest conversation, one practical move you can use the same week. Topics include 1:1 coaching, discovery skills, demo strategy, pipeline management, hiring, retention, and everything else that keeps SE leaders up at night. ⚠️ Full transparency: The voices and characters in this podcast are fictional. The content, frameworks, and experiences are based on real-life SE leadership — informed by years of working with 350+ Solution Engineers across companies like Salesforce, HubSpot, Zscaler, and more. The conversations are scripted by humans, performed by AI. Produced by SE Rockstars (PreSales Unleashed GmbH) — the team behind the Trusted Advisor Academy, founded by Tim Brömme & Jan-Erik Jank. More at https://serockstars.com
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What is Leading PreSales | The Solution Engineering Leadership Show?
Leading PreSales | The Solution Engineering Leadership Show is a business podcast hosted by Unknown Host, with 0 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
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Unknown Host hosts Leading PreSales | The Solution Engineering Leadership Show, a business show with 0 episodes published.
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Leading PreSales | The Solution Engineering Leadership Show
The Metric No SE Leader Can Quote: Cost Per Won Deal [52]
Aug 18, 20266 min
Nate's managers spent forty minutes arguing focused entry deals versus full bundles — and nobody could say what one won deal costs in SE effort. He and Ava build the cost model live, then Ava pokes the hole in it: land-and-expand only pays if the first module actually gets used.
Leading PreSales | The Solution Engineering Leadership Show
Coach the Chain: From Symptom to a Number [51]
Aug 16, 20266 min
Ava argues that value isn't a separate framework: it hides inside Identify Pain and Metrics. She and Nate break down the exact escalation from customer symptom to a euro figure — and why that number decides whether you should even stay in the deal.
Leading PreSales | The Solution Engineering Leadership Show
MEDDICC Without a Quality Bar Is CRM Theater [49]
Aug 11, 20266 min
Ava read the Metrics field on two live deals side by side and couldn't tell which customer was which. She and Nate dig into why qualification frameworks collapse without a published quality standard — and where the reinforcement actually has to live.
Leading PreSales | The Solution Engineering Leadership Show
How Can I Make Your Life Easier? [48]
Aug 9, 20266 min
Nate noticed that new SE managers introduce themselves to sales by explaining the presales process, and it builds resistance before anything else happens. He and Ava work out what to open with instead, and how to map the counterparts you actually need.
Leading PreSales | The Solution Engineering Leadership Show
Thirty Minutes a Week Sales Doesn't Get to Cancel [47]
Aug 6, 20266 min
Nate noticed one of his managers had cancelled her team's weekly learning slot nine times out of eleven, always for a good reason. He and Ava dig into why a fixed thirty minutes only survives if the leader is willing to have the awkward conversation with sales.
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